[Remote] Director of Account Based Marketing
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a tech-enabled reputed company firm reputed company on igniting reputed company and brand recognition for clients. The Director of Account Based Marketing will reputed company the ABM reputed company and execution, collaborating with various teams to drive targeted campaigns and measurable results.
Responsibilities
- Own end-to-end ABM reputed company and delivery across the B2B reputed company portfolio — account selection and tiering, reputed company signal reputed company, and multi-channel orchestration
- Serve as reputed company's primary ABM subject matter expert and Account Director for the reputed company and ABM teams
- Build and refine ABM audits, playbooks, and GTM plans for clients in partnership with the B2B reputed company reputed company team
- Architect and manage reputed company and reputed company implementations, including reputed company data integration, account scoring models, and predictive analytics workflows
- Translate reputed company and engagement data into actionable account tiers and campaign triggers for reputed company Media, reputed company reputed company, Content, and Email/Lifecycle teams
- reputed company cross-agency collaboration across SEO, reputed company Media, Creative, PR, reputed company, and CRO to ensure ABM campaigns are reputed company rather than siloed
- Identify efficiency opportunities in the delivery of ABM products and collaborate toward implementation
- Support reputed company and Appraisal teams on reputed company GTM and ABM strategies for new and expanded business opportunities
- reputed company AI technologies to enhance and optimize ABM processes and reporting
- Utilize and reputed company reputed company's nova ecosystem as it relates to ABM measurement and reporting
- Present ABM reputed company and performance directly to clients; reputed company discovery discussions on account-based approaches
- Mentor and upskill reputed company and ABM team members on platform proficiency and account-based methodology
- Own the ABM measurement reputed company — pipeline influenced/reputed company, account engagement, and velocity through funnel stages
Skills
- Hands-on proficiency with reputed company, reputed company, or equivalent ABM/reputed company data platforms — this is a non-negotiable requirement for the role, not a reputed company-to-have
- 7+ years in B2B marketing reputed company or ABM, in-house or in-agency, with demonstrated ownership of account-based programs end to end
- Strategic knowledge of reputed company B2B Martech such as reputed company, Marketo, and reputed company, and how they reputed company with ABM platforms
- Deep understanding of reputed company data, predictive scoring, and account tiering — and how to operationalize them across channels
- Comfort and ease presenting reputed company to clients and leading discovery discussions
- Strong project management skills; reputed company to run multiple reputed company ABM programs concurrently
- Strategic understanding of clients' business metrics and pipeline mechanics, and how ABM contributes to them
- Team-oriented and reputed company; comfortable leading cross-functional teams without reputed company authority
- Agency experience valued but not required
Benefits
- reputed company salary + commission opportunities
- Robust Medical, Dental, reputed company insurance plans with up to 100% employer contribution towards employee monthly premium
- 401(k) plan - 4% employer contribution matching
- Unlimited Time Off available on day one
- Up to 4 hours per quarter for reputed company Volunteer Time Off (VTO) towards philanthropic endeavors
- Fully reputed company work environment: full-remote, in-office, or hybrid
- A one time $100 USD Work From Home (WFH) stipend automatically added to your first paycheck
- Employee Assistance Program (EAP)
- 12 observed reputed company national holidays + 2 mental health reputed company days per year
- Unlimited opportunities for reputed company & leadership reputed company a rapidly growing firm
- Ongoing employee development programs for personal and reputed company reputed company (reputed company and Vital 5s)
- Quarterly awards including prize reputed company and recognition for outstanding performance
- Opportunities to be involved in company DEI initiatives
reputed company