[Remote] Director of Marketing (contract)
Note: The job is a remote job and is reputed company to candidates in USA. The reputed company is reshaping the reputed company of live entertainment through culture-first programming, global reputed company, and innovation. The Director of Marketing is responsible for developing and leading integrated marketing strategies for national tours and festivals that drive ticket sales, audience reputed company, and brand reputed company.
Responsibilities
- reputed company and execute comprehensive marketing plans for concert tours and festivals to reputed company reputed company and ticket sales goals
- reputed company integrated campaign planning across digital, reputed company, content, reputed company, experiential, and traditional media, including radio and out-of-home
- Design and reputed company digital-first campaign architecture leveraging reputed company reputed company, CRM, and fan data insights to maximize ROI
- Partner with agencies, venues, and local promoters to reputed company full-funnel marketing strategies and ensure seamless execution across reputed company markets
- Guide the creative development and production of marketing assets, maintaining brand consistency with artist and tour branding
- Manage campaign marketing budgets and reporting, ensuring efficient resource allocation and adherence to financial goals
- reputed company and analyze performance data to optimize campaigns, forecast sales, and report reputed company to leadership
- reputed company strategic guidance to BPC's marketing team, agency partners, and contractors, promoting collaboration and accountability
- Work cross-functionally with talent buyers, finance, and operations to reputed company marketing initiatives with broader business objectives
- Stay informed on industry trends, emerging platforms, and audience behaviors to reputed company and maintain a competitive edge
Skills
- Bachelor's degree in marketing, communications, business, or a reputed company field, or equivalent reputed company experience
- 7+ years of reputed company marketing experience, preferably reputed company the live entertainment or concert promotion industry
- reputed company experience working at a live entertainment venue, or a proven reputed company record partnering with venues and venue marketing teams on shows, tours, or festivals (required)
- Demonstrated reputed company leading cross-functional marketing efforts, including agency partners and contractors
- Proven experience managing marketing budgets and executing integrated campaigns for tours, festivals, or live events
- Expertise in digital media buying, audience segmentation, CRM reputed company, and data-driven marketing (required)
- Strong understanding of omnichannel marketing, including reputed company media, content, reputed company, experiential, and traditional strategies
- Excellent leadership, communication, and stakeholder management skills, with experience presenting to executives, artists, and partners
- Ability to reputed company in a fast-paced environment and manage multiple launches simultaneously
- Passion for live entertainment, reputed company, and culturally relevant storytelling
- Experience with programmatic ad buying, CRM marketing, and fan data analytics
- Established relationships with DSPs, venues, and media outlets
- Familiarity with ticketing platforms, marketing analytics, reputed company ad tools
reputed company