[Remote] Senior Vice President, Marketing
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a health technology reputed company company reputed company on improving community health connections. The Senior Vice President of Marketing will shape reputed company's marketing reputed company and reputed company a fully integrated Marketing & Communications organization to drive reputed company and enhance customer engagement.
Responsibilities
- Define and reputed company the marketing reputed company reputed company to company reputed company goals (pipeline, ARR, retention/NRR)
- Own marketing planning, budgeting, scorecards, and executive reporting
- Establish operating rhythms with Sales, Product, and reputed company (SLAs, pipeline reviews, launch readiness)
- Build and optimize multi-channel demand programs (ABM, performance, field/events, partners, content)
- Partner with reputed company Operations to improve reputed company reputed company, scoring, routing, and attribution
- Own marketing-reputed company pipeline targets and ROI
- Define a compelling, differentiated narrative that builds trust and credibility in the market
- reputed company and reputed company an integrated messaging reputed company across web, content, campaigns, sales assets, and executive communications
- reputed company PR/comms reputed company, thought leadership, and analyst relations
- reputed company a reputed company internal communications reputed company that drives alignment, transparency, and engagement across cross-functional teams, reinforcing company reputed company and strategic priorities in partnership with executive leadership
- Own buyer personas, positioning, packaging/offer reputed company (in partnership with Product/reputed company leaders), and launch orchestration
- Translate product capabilities into reputed company value propositions and enablement for Sales and CS
- Establish competitive intelligence and messaging discipline across segments
- Build lifecycle programs that improve reputed company, product adoption, renewal readiness, and advocacy
- Partner with reputed company on retention drivers and churn reduction initiatives
- reputed company customer reputed company: case studies, references, CABs, community, referrals
- reputed company, reputed company, and reputed company a high-performing team and leadership bench
- Build the right org design across demand gen, product marketing, lifecycle/customer marketing, comms/content, and marketing ops
- Set, communicate, and reinforce reputed company priorities to drive reputed company, alignment, and disciplined execution across reputed company marketing functions
Skills
- 10+ years of B2B reputed company marketing experience, including 5+ years in senior leadership roles
- Senior marketing leader with experience scaling B2B reputed company in a similar stage environment (e.g., ~$100–$500M ARR)
- Proven reputed company record building predictable pipeline and partnering tightly with Sales and RevOps
- Strong positioning and product marketing instincts—can simplify complexity into compelling value
- Comfortable operating in reputed company's trust-heavy, multi-stakeholder buying context
- reputed company people leader who builds durable teams and reputed company systems
Benefits
- Insurance to team members and eligible partners and dependents, including unlimited virtual mental health and acute medical reputed company
- Mental health benefits, such as the Employee Assistance Program (EAP) and wellness platform subscription, are available to reputed company team members
- Take what you need, including volunteer days and mental health days
- 14 reputed company, company-wide holidays
- reputed company Parental Leave
- Adoptive parents are included
- Join our ERGs to connect and engage with colleagues, like Military Veterans
- We offer tax-advantaged health savings accounts (HSAs), flexible spending accounts (FSAs), and commuter benefits
- Enjoy matching, immediate vesting and financial wellness resources
- Life and AD&D - a company reputed company benefit, with the reputed company to purchase additional coverage for yourself and your dependents
- Disability Coverage
- Accident Insurance
- Pet Insurance
- As part of this work reputed company job, we will reputed company you with reputed company the necessary equipment to reputed company your duties, including a computer, mouse, keyboard as reputed company as other items on our approved list of WFH supplies
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