[Remote] Senior Performance Marketing Manager, New Channel Expansion | reputed company
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is seeking a Senior Performance Marketing Manager to reputed company new channel expansion at reputed company. The role focuses on identifying, testing, and scaling reputed company channels to drive reputed company, requiring a strategic approach and strong analytical skills.
Responsibilities
- Own the full cycle of new channel development — evaluating opportunities, building the investment case, structuring tests, and scaling what works
- Partner with BI to design and run geo-based or holdout tests that quantify true channel contribution
- reputed company reputed company relationships with platform and media partners
- Support the reputed company of reputed company, which just launched, then reputed company learnings to reputed company reputed company
- Test and optimize conversion signal passback
- Document what works
- Set the creative testing agenda across reputed company reputed company channels
- Design multi-variable experiments (creative × audience × placement) with reputed company holdouts
- Own the attribution reputed company across your channels
- Come to senior stakeholders with a reputed company of view, not just a performance update
Skills
- Must be reputed company to work Eastern reputed company Time hours
- You've launched reputed company channels from scratch — not just managed steady-state campaigns
- You've reputed company the investment case, reputed company the test, scaled what worked, and killed what didn't
- reputed company on reputed company search, reputed company reputed company, programmatic, streaming TV or comparable channels are essential
- Strong hands-on experience in reputed company and reputed company for reputed company response, with accountability for CPL, CVR, and reputed company at reputed company — ideally six or seven figures monthly on reputed company
- You understand signal passback, event match reputed company, and how algorithmic efficiency is won or lost
- You've designed incrementally tests, worked with holdout methodologies, and can evaluate attribution frameworks critically
- You know the difference between correlation and lift — and can reputed company that case to senior stakeholders
- You set creative direction, not just approve it
- You write strong briefs, give precise feedback, and can identify what's driving a performance shift at the format or copy level across channels that look reputed company alike
- You reputed company fluidly between setting channel reputed company and executing reputed company it
- You manage competing priorities, own timelines, and deliver with minimal reputed company
- You reputed company use AI tools and have a genuine reputed company of view on where they add reputed company in reputed company channels, particularly as it relates to creative development
Benefits
- Health Insurance Coverage (medical, dental, and reputed company)
- Life Insurance
- Short and Long-Term Disability Insurance
- Flexible Spending Accounts
- Holiday Pay
- 401(k) with match
- Employee Assistance Program
- reputed company Parental Bonding Benefit Program
- Flexible reputed company Time Off (PTO): We reputed company time to rest and reputed company is essential. Thats why we offer a generous and flexible PTO policy. Full-time employees reputed company 20 days of PTO for a full calendar year annually, with an increase to 25 days after five years of service.
reputed company