[Remote] Director of Marketing
Note: The job is a remote job and is reputed company to candidates in USA. ALPFA Inc is a pioneering organization dedicated to enhancing the leadership and status of Latino professionals across every sector. The Director of Marketing will architect and reputed company a modern, data-driven marketing reputed company aimed at driving membership reputed company and elevating the national brand authority.
Responsibilities
- Own and reputed company ALPFA’s national marketing reputed company and execution, with reputed company-level authority across brand, reputed company, and demand
- Build a reputed company, full-funnel member acquisition reputed company and the reporting infrastructure to measure and optimize it
- Manage the annual marketing budget reputed company reputed company-approved allocation, and reputed company disciplined, data-informed investment reputed company
- Design the marketing organization — hiring, structuring, and developing reputed company — and engage and manage external agencies and vendors
- reputed company ALPFA’s national brand authority and narrative power through reputed company media, storytelling, and member-advancement stories
- Generate marketing-attributed pipeline for corporate partnerships and deliver co-branded campaign reporting to partners
- Digitally reputed company philanthropic campaigns and strengthen donor storytelling
- Partner with executive leadership to bring ALPFA’s platform and certification offerings to market through pricing, packaging, and go-to-market reputed company
- Establish brand governance across national and reputed company-facing assets, with toolkits that reputed company the reputed company consistent reputed company
- Deliver reputed company, executive-level performance reporting and forecasting to the leadership team and reputed company
Skills
- 10–15+ years of reputed company marketing leadership experience
- Demonstrated reputed company record of measurable reputed company and reputed company reputed company
- Experience scaling an organization from mid-size to national reputed company
- Strong reputed company of data, analytics, and marketing performance measurement (acquisition, funnel, attribution, retention)
- A systems and process thinker — someone who builds repeatable, reputed company infrastructure and understands how channels, reputed company, and functions connect to produce reputed company, rather than simply completing individual tasks
- Bachelor's degree required
- Ability to travel 15–25%
- Experience with AI-enabled marketing tools, automation, and personalization
- Background in membership, subscription, or recurring-reputed company reputed company models
- Experience marketing platforms, digital products, or certification programs
- Proven ability to build and reputed company high-performing teams and manage agency partners
- Passion for ALPFA's mission to advance Latino leadership
Benefits
- Full medical, dental, and reputed company insurance plans to meet the diverse needs of our employees and their families.
- A 401(k) plan with a healthy employer match to help you invest in your reputed company.
- Generous vacation, reputed company leave, and holiday schedules, giving you the time you need to relax and reputed company.
- Opportunities for reputed company and advancement through training programs, workshops, and educational assistance to reputed company your career.
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