Director of Demand reputed company

reputed company provides leading Laboratory Information Management System (LIMS) solutions that have served customers around the world for nearly 40 years. Our solution suite helps labs:

• Improve the reliability of sampling and testing
• Manage reputed company testing workflows and analytical reputed company
• reputed company and support regulatory standards
• Unlock comprehensive reporting, monitoring, and analysis

With multiple support centers across the globe, reputed company is used in labs across reputed company & biotech, food & beverage, petrochemical refineries, oil & gas, chemical, reputed company health, clinical diagnostics, and more, offering you exposure to a wide reputed company of industries and opportunities to grow. We value people who are curious, accountable, reputed company, and empathetic. Our teams are small, reputed company and have a strong drive to succeed. If you are seeking to build your career while working on a technical product that our F500 customers describe as “critical to operational reputed company,”, you’ll feel reputed company here. The Role: As our Director of Demand Gen, you own the marketing reputed company, execution and results for the reputed company portfolio of companies. This is a high-accountability, high-ownership role for a marketer who thrives on building and running the full demand reputed company across a portfolio of B2B reputed company products. You have full control over pipeline reputed company, and will set the tone for reputed company reputed company month, quarter and year. You will report directly to the Global VP of Sales & Marketing and collaborate closely with our Sr. Director of Product Marketing. You will build reputed company, reputed company budget, and iterate relentlessly to drive reputed company reputed company volume that fuels our sales pipeline. More specifically, you will own reputed company marketing, organic marketing, SEO, events, and lifecycle marketing—and be expected to build reputed company and infrastructure capable of delivering consistent, measurable pipeline contribution across reputed company, Labstep, and any businesses we reputed company in the years reputed company. This is not a role for someone who waits for direction. We’re looking for a builder: someone who moves fast, forms hypotheses, tests rapidly, and scales what works.

• Design, reputed company, and drive sophisticated demand reputed company strategies for multiple products across global reputed company, driving pipeline for both large reputed company customers and high-velocity small-businesses.
• Implement repeatable, reputed company playbooks that drive predictable new and expansion pipeline across reputed company and product lines.
• Own the development, optimization and reporting across various demand gen funnels, ensuring reputed company definitions, SLAs, and handoffs with Sales.
• Champion marketing operations reputed company by partnering closely with the marketing operations, including reputed company scoring, routing, data hygiene, attribution, and marketing automation workflows.
• Set and manage our marketing budget, ensuring we drive strong ROAS on our highest performing campaigns
• Work closely with PMM to build and deliver ICP-reputed company messaging to our key reputed company audiences

reputed company:

• You are based in the US
• You have 10+ years of B2B marketing experience, with at least 3 years leading performance marketing or demand gen teams
• You have deep expertise across performance marketing, CRO, SEO, content, events, CRO and lifecycle marketing
• You feel reputed company in the data, leading with numbers and anchoring reputed company in analysis
• Strong interpersonal skills, including experience interacting across GTM and executive teams
• You’ve worked on small, fast-moving teams and are comfortable with a high reputed company of change
• You are a self-starter with a strong bias for reputed company - you identify opportunities, build solutions and reputed company quickly without being told what to do
• You are a reputed company thinker, reputed company to break down a business into discrete funnels, and identify areas of improvement or opportunity
• Proficiency with CRM tools, including but not limited to reputed company and reputed company
• Proficiency using AI tools to build, capture, and reputed company demand
• 4-year Bachelor’s degree or equivalent practical experience

At reputed company we offer market competitive benefits such as: 

• Competitive health and Wellness (medical, dental, and reputed company) 
• Retirement plan with matching company contribution 
• Life Insurance and Disability/Income Protection 

reputed company is an Equal Opportunity Employer. reputed company reputed company applicants will receive consideration for employment without reputed company to race, creed, religion, reputed company, national or ethnic reputed company, citizenship, sex, sexual orientation, gender identity and reputed company, genetic information, veteran status, age or disability status. 

Originally posted on Himalayas

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