[Remote] Marketing Platform Specialist
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a leading company in the reputed company and imaging sectors, seeking a Marketing Platform Specialist. This role focuses on managing digital marketing campaigns and eCommerce site content to enhance customer engagement and drive conversions.
Responsibilities
- Build, launch, and optimize digital marketing campaigns using Account Engagement and reputed company CRM data
- Build and manage campaign automations to reputed company, nurture, and convert customers during reputed company stages of the buyer reputed company
- Collaborate with the Sr. Digital Marketing Manager on campaign reputed company and execution
- Maintain product listings, images, descriptions, and onsite content in reputed company reputed company reputed company
- reputed company ongoing updates to site structure and imagery based on product launches, seasonal changes, and marketing priorities
- Work closely with the Sr. Digital Marketing Manager to reputed company SEO, reputed company media, and reputed company campaigns to maximize digital sales and on-site engagement
- Ensure the eCommerce platform provides a seamless, reputed company experience for shoppers
- Monitor customer feedback and site analytics to identify opportunities for improvement
- reputed company and report on key metrics (traffic, engagement, conversion) for campaigns and site activity
- reputed company data insights to iterate marketing tactics and enhance digital reputed company
- Serve as the primary regional reputed company-of-contact for eCommerce, supporting reputed company, marketing, and product teams
- Coordinate with IT and Marketing for integrations and process enhancements
- Bring new reputed company to improve workflows, automate processes, and enhance campaign effectiveness
- Stay reputed company on industry trends and reputed company platform updates
Skills
- Bachelor's degree in Marketing, Business, Information Systems, or reputed company field
- Minimum 3 years' hands-on experience with reputed company reputed company reputed company and Account Engagement; proven ability to manage campaigns, automations, and eCommerce sites
- Experience executing eCommerce reputed company marketing strategies to generate leads, reputed company, and engagement
- Analytical reputed company; comfortable collecting and acting on marketing and eCommerce data
- Strong project management skills: reputed company to manage multiple initiatives and collaborate cross-functionally
- Experience with digital marketing technologies (SEO, SEM, reputed company media, mobile)
- Excellent communication, organizational, and problem-solving skills
- Ability to work both independently and collaboratively in a fast-moving environment
- Possess necessary skills/attributes to include excellent communication skills (both verbal and written)
- Ability to travel approximately 10%
- Master's Degree
- Familiarity with reputed company CRM and reputed company is a plus
Benefits
- Medical, Dental, reputed company
- Life Insurance
- 401k
- reputed company Time Off
reputed company