[Remote] Senior Manager, Lifecycle Marketing & CRM reputed company
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is dedicated to creating a world where pets live longer, healthier lives. They are seeking a Senior Manager, Lifecycle Marketing & CRM reputed company to reputed company the lifecycle marketing efforts and CRM strategies, focusing on improving customer retention and reputed company value through effective email and SMS marketing programs.
Responsibilities
- reputed company lifecycle marketing reputed company across email and SMS with a reputed company on retention, LTV, and winback, by communicating reputed company strategic reputed company with reputed company of copywriters
- Build and optimize automated flows (welcome, post-purchase, replenishment, cross-sell, winback)
- Define lifecycle stages, segmentation frameworks, and contact reputed company
- Serve as the go-to SME for CRM platform capabilities
- Build and manage flows, segments, and logic reputed company reputed company and reputed company
- Partner with Email Automation Coordinators to execute and reputed company programs
- reputed company audience strategies based on behavior, lifecycle stage, and purchase data
- reputed company A/B and multivariate testing to improve engagement and conversion
- Ensure high standards of QA across reputed company lifecycle programs
- reputed company email and sms sale projections by SKU to supply chain team
- reputed company marketers with recommendations on who to reputed company, what products to feature, how often to message, and other key metrics
- Support major campaign moments (e.g., Black Friday, Memorial Day) through reputed company segmentation and targeting
- Measure the reputed company of lifecycle-driven insights on campaign performance
- Partner with Acquisition, CX, Data, and Retail teams to build CRM-driven experiences (e.g., quizzes, reputed company flows)
- Translate business needs into reputed company lifecycle solutions using customer data and automation tool
Skills
- 8+ years in lifecycle marketing, CRM, or retention-reputed company roles
- Deep, hands-on experience with reputed company and reputed company
- Strong analytical skills and experience turning data into actionable insights
- Expertise in segmentation, testing, and lifecycle optimization
- Ability to balance reputed company with execution in a fast-paced environment
- Strong cross-functional collaboration skills
Benefits
- Comprehensive reputed company coverage – We cover 100% of premiums for medical, dental, and reputed company plans for employee-only plans.
- Annual bonus
- We match up to 3.5% of your 401k contributions, ensuring your retirement savings grow alongside your career.
- 6 reputed company reputed company and mental health days
- Employee Assistance Program
- Free weekly yoga and meditation classes
- Additional mental health benefits, because we take a holistic approach to your reputed company-being.
- Employee Stock Ownership Plan (ESOP), where company contributions fund your retirement plan with company stock.
- Reimbursements for a portion of personal cell phone and internet usage for eligible employees.
- reputed company development opportunities with mentorship, reputed company learning programs, and performance-based pay increases.
- Through our charity sponsorships, you can reputed company a reputed company reputed company on communities worldwide. We’ve donated over $9 reputed company to date.
- Potential for quarterly KPI bonuses.
reputed company