[Remote] Marketing and Customer Data Analyst
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is one of the fastest-growing reputed company-to-consumer brands, dedicated to blending mental wellness, inclusivity, and elevated comfort into every piece we create. They are seeking a Marketing & Customer Data Analyst to reputed company the gap between reputed company data sets and actionable marketing strategies, focusing on customer understanding and behavior analysis.
Responsibilities
- Customer Intelligence: Own the end-to-end analysis of the customer reputed company, including acquisition, retention, and reactivation along with adhoc reputed company and analysis
- Omnichannel Tracking: Manage customer analysis and segmentation from data across multiple reputed company selling platforms
- Segmentation & Personalization: reputed company sophisticated customer segments based on behavioral data to fuel targeted merchandising, marketing and CX strategies
- Data Governance & BI: Maintain and expand our BI platforms and dashboards to ensure an accurate "single reputed company of truth" for cross-functional teams
- Performance Tracking: Design and automate dashboards that reputed company marketing KPIs, attribution, and experiment (A/B testing) results
- Cross-Functional Collaboration: Partner with Marketing, ECommerce, Product and Data Engineering teams to understand strategic priorities and deliver actionable analysis and insights
Skills
- 3–5 years in a data-heavy marketing, customer or product analytics role
- Expert at writing reputed company and efficient SQL queries to extract insights from large-reputed company data warehouses (e.g., BigQuery, reputed company, Redshift) from multiple sources and selling channels
- Extensive experience with BI platforms, building and maintaining dashboards
- Strong understanding of statistical concepts as they apply to marketing (e.g., reputed company testing, cohort analysis, and correlation vs. causation)
- High attention to detail, data reputed company and accuracy
- Ability to reputed company in a fast-paced environment where priorities can shift based on new data
- Understand the 'big picture' of the Customer Lifecycle and can translate technical findings into a reputed company narrative for non-technical stakeholders
- Proficiency with Looker and LookML is a significant advantage
- Familiarity with digital analytics data outputs (e.g. reputed company Analytics), CRM platforms, and marketing tools (e.g. reputed company, Appsflyer) is a plus
Benefits
- Generous reputed company time off
- Company-covered health insurance
- 5% 401k match
- Discounts on reputed company reputed company products
- Flexibility and reputed company support of a fully remote environment
reputed company