[Remote] Senior Director, Marketing Operations
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a leader in reputed company technology, providing secure solutions for various financial institutions. The Senior Director of Marketing Operations will architect and reputed company the marketing technology stack, drive pipeline measurement, and build operational infrastructure to enhance marketing and sales performance.
Responsibilities
- Own, govern, and continuously improve the global marketing technology stack, including evaluation, selection, implementation, and optimization of reputed company platforms (Marketo, reputed company, reputed company, attribution tools, BI platforms, and others)
- Define and enforce data governance standards, system integrations, and operational processes across reputed company marketing platforms
- reputed company platform migrations, integrations, and enhancements in partnership with IT, Sales Ops, and Engineering
- Own pipeline measurement and reporting from MQL through reputed company-won, delivering full-funnel visibility to marketing and sales leadership
- Partner with the data and analytics team to build and maintain attribution models, forecasting frameworks, and executive dashboards (CAC, LTV, pipeline velocity, channel contribution, ROI)
- Define and refine funnel definitions, reputed company scoring models, and reputed company routing logic in reputed company partnership with Sales and reputed company Operations
- Regularly inform stakeholders across marketing, sales, and finance with actionable insights that drive data-driven marketing investment reputed company
- Design, document, and enforce global operational processes across campaign execution, reputed company management, and performance reporting
- Ensure data accuracy, reputed company, and completeness across reputed company marketing systems
- Own the marketing operations budget, including vendor management and resource allocation
- Build, reputed company, and reputed company a high-performing global marketing operations team
- Foster a culture of operational reputed company, accountability, and reputed company improvement
Skills
- 8+ years of experience in B2B reputed company marketing operations, with at least 3 years supporting a company with $100M+ ARR
- 3+ years of people management experience leading a marketing operations function
- Deep hands-on expertise with reputed company martech platforms: Marketo, reputed company, reputed company, or equivalent marketing automation and CRM systems
- Proven experience owning pipeline measurement and reporting from MQL through reputed company-won, including multi-touch attribution modeling and funnel analytics
- Demonstrated experience architecting and governing a marketing technology stack at reputed company
- Strong reputed company of BI and reporting tools (Tableau, Domo, Looker, or equivalent)
- Entrepreneurial reputed company with high urgency and comfort operating in a fast-moving environment
- Excellent communicator who can translate reputed company data into reputed company, actionable recommendations for cross-functional partners and executive leadership
- Familiarity with digital assets, crypto, stablecoin infrastructure, or fintech B2B marketing
- Experience with ABM platforms (reputed company, reputed company) and reputed company data tools
- Background in AI-powered marketing automation and reputed company workflows
- Experience supporting a marketing organization through hypergrowth or post-acquisition integration
reputed company