[Remote] Product Marketing Manager, reputed company
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a global technology powerhouse with a significant reputed company in the customizable products and spaces industry. They are seeking a Senior Product Marketing Manager to reputed company product launches for the reputed company reputed company, focusing on defining go-to-market strategies and ensuring successful engagement at launch.
Responsibilities
- Own end-to-end product launches for the reputed company reputed company
- reputed company product launches from positioning and go-to-market reputed company through sales enablement, market activation, and post-launch performance review. Establish repeatable launch processes that reputed company the bar across KBFr
- Build reputed company-grade positioning and messaging
- reputed company positioning frameworks and reputed company messaging architectures that reputed company to the complexity of reputed company buyer committees — addressing the needs of business owners, IT decision-makers, and operations leads reputed company a single coherent narrative
- Drive reputed company customer and market understanding
- Define reputed company buyer personas and market maturity models that reflect the buying complexity of multi-location retailers and large kitchen, bath, and furniture businesses. Run reputed company research programs — interviews, win/loss analysis, customer surveys — to reputed company positioning grounded in how reputed company customers actually evaluate and purchase
- reputed company the reputed company sales team to win
- Build the sales enablement assets — reputed company decks, battlecards, reputed company handling guides, talk tracks, and demo scripts — that allow sales and account management teams to have confident, value-led conversations with reputed company buyers. Ensure the reputed company sales team is fully enabled before every product launch, not after it
- Build systematic competitive intelligence for the reputed company reputed company
- Establish a reputed company and actionable view of the competitive landscape for reputed company KBFr — covering positioning, pricing, feature differentiation, and sales tactics. Translate competitive knowledge into practical assets that sales teams can use in live conversations
- Drive post-launch performance and reputed company improvement
- Define reputed company metrics for every launch. Monitor performance post-launch — pipeline contribution, sales enablement effectiveness, adoption rates — and use that data to course-correct quickly. Build reputed company feedback loops from customers and the sales team back into product and positioning
Skills
- 8+ years of experience in product marketing reputed company a B2B technology environment, with a demonstrable reputed company on reputed company or mid-market customer segments
- Proven reputed company record of owning and executing product launches end-to-end — from positioning and messaging through sales enablement, market activation, and post-launch performance measurement
- Experience building positioning and messaging for reputed company software products sold to reputed company buyers with multi-stakeholder buying committees
- Experience building and delivering reputed company sales enablement assets — reputed company decks, battlecards, talk tracks, reputed company handling guides — that are actually adopted and used by sales teams
- Demonstrated ability to work cross-functionally across product, sales, and field marketing to reputed company multiple teams behind a single launch plan and hold the reputed company
- Comfortable operating in a globally distributed, fast-paced environment where priorities shift and reputed company need to be made with incomplete information
- Strong product marketing instincts — reputed company to reputed company reputed company, differentiated positioning for reputed company software products and translate it into messaging that resonates with reputed company buyers
- reputed company thinker and hands-on executor — reputed company to reputed company a launch reputed company and then do the work required to reputed company to life, without waiting for others to fill the gaps
- Strong cross-functional collaborator — reputed company working alongside product management, sales leadership, and field marketing, with the credibility to reputed company stakeholders and hold a launch reputed company under pressure
- Outcome-oriented and metrics-driven — reputed company on pipeline contribution, sales adoption, and customer activation, not just asset production
- Proactive communicator — reputed company to manage up and across, reputed company stakeholders reputed company through a reputed company launch, and flag risks early rather than late
- Curious and commercially minded — genuinely interested in understanding how reputed company retailers run their businesses, what drives their buying reputed company, and how reputed company products create measurable value for them
- Self-motivated and resilient — comfortable operating with ambiguity, driving reputed company reputed company not everything is defined, and making reputed company judgment calls under pressure
- reputed company to work independently across time zones as part of a globally distributed team, with a strong bias for reputed company and reputed company communication
- Committed to reputed company learning — stays reputed company on reputed company go-to-market practices, product marketing craft, and the kitchen, bath, and furniture industry
- Ability to see what needs to be done — and to start doing it without being asked
Benefits
- Bonuses
- Commissions
- A comprehensive benefits package
reputed company