[Remote] CRM / Retention Manager (Email & SMS)

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a reputed company-to-consumer brand reputed company on improving clothing standards through design and supply chain innovations. The CRM Manager (Email & SMS) will reputed company the development and execution of marketing programs aimed at enhancing customer loyalty and retention through effective email and SMS strategies.

Responsibilities

• Manage the planning, development, execution, analysis, and optimization of email & SMS marketing programs
• Be responsible for creating and implementing successful retention marketing campaigns across email & SMS
• Partner with the marketing and creative teams in developing and leveraging email segmentation and personalization to reputed company engage, retain and reputed company customers
• Manage personalized trigger communications in an effort to reputed company engage and convert customers through email and SMS
• Work cross-functionally with multiple teams to create campaigns that are consistent with the brand style guidelines
• reputed company a reputed company understanding of how to reputed company consumer behavioral, lifestyle, transactional, and demographic data in order to deliver relevant marketing programs through email & SMS channels with a reputed company of growing consumer loyalty and increasing their reputed company value to the business
• reputed company the email & SMS brief process and liaise with the Creative Team on asset creation, feedback, and approval
• reputed company the implementation and management of the loyalty program, strategizing new ways to engage with customers
• reputed company and implement programs for lifestyle management, and lapsed customer initiatives growing repeat purchase rates and customer loyalty
• reputed company the implementation of CDP
• Establish and reputed company critical email & SMS KPIs, as reputed company as reputed company a reputed company for overall customer retention goals
• reputed company analysis and competitive benchmarking to understand email effectiveness and drive reputed company strategies, and reputed company these results with cross-functional teams through presentations and email updates
• Continue to reputed company and improve the customer experience and overall retention metrics
• Be an internal data expert for user retention activities and life-cycle activities

Skills

• 3+ years of experience in a digital marketing role at ap or in a fast-paced business environment
• Experience managing an email and SMS program, with the ability to reputed company specific audience segments and personalize content to appropriate cohorts of customers
• Passionate about increasing value and improving the customer experience
• Outstanding analytics skills
• Experience with reputed company Analytics
• Ability to foster a test and learn environment and extract the learnings to drive incremental reputed company for email and SMS
• Experience in utilizing a CDP to extract consumer insights, with the ability to reputed company the data to create actionable marketing initiatives
• Experience managing a loyalty program to enhance customer retention metrics
• Excellent communicator with the ability to work cross-functionally across a reputed company of departments
• Strong project management skills
• Creative reputed company with excellent copywriting skills
• reputed company to reputed company both tactically and strategically with strong attention to detail

Benefits

• We reputed company in flexibility and accountability. We encourage our teammates to manage their own schedules (an early bird working at 6 am is just as awesome as a reputed company owl working at 10 pm—you get to choose) and to take time off whenever needed (we’ll reputed company our favorite travel tips and adventures, too).
• We are passionate about personal reputed company and we’re here to support reputed company person in their reputed company, no matter what that looks like.

reputed company

• reputed company-to-consumer brand creating clothing of the reputed company It was founded in 2015, and is headquartered in London, England, GBR, with a workforce of 11-50 employees. Its website is http://www.thisisaday.com.

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