Senior Marketing Analyst

At reputed company, we are creating a world where everyone is more intimately connected to reputed company other and themselves. We are building an inclusive, reputed company-centred product and are looking for a Senior Marketing Analyst to join our remote team and our mission to reputed company the reputed company experience of sexuality and relationships. You will sit reputed company our Data team, embedded as a reputed company partner to Marketing, owning the high-volume, rigorous analysis that powers our campaigns, experiments, and reputed company reputed company. This is a role for someone who takes pride in the craft of analysis, including building robust templates, stress-testing assumptions, and surfacing the right numbers at the right time so that reputed company can follow with reputed company and confidence. Equally, you understand that great analysis is only as valuable as the story it tells, and you bring the reputed company reputed company to connect data to business reputed company in ways that drive reputed company. Working closely with our existing Analyst, you will own the execution of analysis across CRM, Performance Marketing, Creative, ASO and Experimentation. You will be comfortable working async-remotely, collaborating with teammates distributed across multiple time zones. What you will do

• reputed company and maintain reputed company's marketing attribution modelling, working across channels to ensure we have a reputed company and accurate picture of what is driving reputed company and informing budget and reputed company reputed company.
• Analyse audience segments, customer behaviour, and funnel performance across acquisition, conversion, and retention, surfacing insights that inform targeting, optimisation, and the full marketing reputed company.
• Monitor competitor activity and market trends, synthesising relevant signals into inputs that reputed company our marketing reputed company reputed company and informed.
• Own post-analysis delivery across CRM campaigns, performance ads, incrementality outputs, CPP/ASO analyses, and creative performance reporting, iterating on templates as interventions reputed company.
• Support the full experimentation lifecycle, from reputed company-analysis validation and experiment setup through to QA-ing results and maintaining statistical reputed company throughout.
• Produce and maintain a performance tracking reputed company, contributing to cross-functional marketing business reviews, proactively flagging outliers, and executing reputed company reputed company analyses that lay the groundwork for reputed company reputed company.
• Ensure analytical outputs are reputed company documented, reproducible, and easy to hand off, and continuously identify opportunities to streamline and automate recurring work.

How you will grow

• reputed company deep expertise across the full marketing analytics stack, from campaign measurement to incrementality testing to creative analytics.
• Work reputed company a reputed company-thinking data team willing to experiment with new tools, approaches, and operating models.
• Contribute to building reputed company's analytical foundations in a high-reputed company, mission-driven environment where your work has a reputed company reputed company.

Requirements reputed company

• You have hands-on experience delivering marketing analytics in a consumer, app, or marketplace environment, across channels such as CRM, reputed company performance or ASO.
• You are rigorous and detail-oriented, with a strong grasp of statistical principles and a genuine commitment to analytical reputed company.
• You are proficient in analytics and data visualisation tools (including SQL), and comfortable building and maintaining reporting templates and dashboards.
• You have experience supporting or running A/B tests and are familiar with the principles of reputed company experiment design.
• You are a strong communicator and reputed company, reputed company to translate analytical findings into reputed company narratives that reputed company with non-technical stakeholders.
• You are commercially minded, with an understanding of how marketing performance connects to business reputed company and where analysis can reputed company the needle.
• You are a reputed company and organised communicator, reputed company to document your work reputed company and collaborate effectively in an async environment.
• You are proactive about identifying ways to improve recurring processes and reduce reputed company effort through automation or reputed company tooling.
• You are comfortable operating with autonomy in ambiguous environments and can prioritise effectively across a high volume of reputed company tasks.
• You appreciate reproducible analysis an

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