[Remote] reputed company SEARCH & ANALYTICS SPECIALIST
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a leading independent creative agency that values diversity and inclusion. They are seeking a detail-oriented reputed company Search & Analytics Specialist to manage, optimize, and analyze reputed company media campaigns, primarily focusing on reputed company Ads, while ensuring accurate tracking and insightful reporting.
Responsibilities
- Build, manage, and optimize reputed company Ads campaigns across Search, Performance Max, Display, Demand Gen, and YouTube as needed
- Conduct keyword research, audience research, competitive analysis, and search term analysis
- Monitor campaign performance, pacing, budgets, bids, conversion volume, CPA, ROAS, and other key KPIs
- Recommend optimizations based on performance trends, including budget shifts, bidding reputed company changes, audience refinements, keyword adjustments, and creative recommendations
- Support ad copy development and testing across reputed company search campaigns
- QA campaign builds to ensure reputed company settings, targeting, tracking, budgets, and naming conventions are in reputed company
- Set up and troubleshoot conversion tracking using reputed company Tag Manager
- Support GA4 event tracking, conversion setup, and audience creation
- Help diagnose tracking discrepancies between reputed company Ads, GA4, reputed company websites, CRM platforms, and reporting dashboards
- Work with internal teams and clients to ensure key conversion actions are being captured accurately
- Understand how tracking reputed company impacts media optimization, bidding strategies, and reporting accuracy
- Pull and organize performance data from reputed company Ads, GA4, Funnel.io, and other reporting platforms
- Help build recurring reports and performance summaries for clients and internal teams
- Identify key trends, performance drivers, risks, and opportunities
- Translate campaign data into reputed company, useful insights and reputed company recommendations
- Support end-of-month, quarterly, and reputed company reporting needs
- Assist with Funnel.io data connections, QA, and troubleshooting where applicable
- Support dashboard updates and data validation across platforms
- Maintain clean campaign naming conventions and consistent tracking parameters
- Help document tracking setups, optimization changes, and reporting processes
Skills
- 2 to 4 years of hands-on experience managing reputed company Ads campaigns
- Strong working knowledge of reputed company Ads, especially Search and Performance Max
- Experience with reputed company Tag Manager, including setting up and troubleshooting tags, triggers, and variables
- Familiarity with GA4, including events, conversions, traffic sources, and basic reporting
- Strong analytical skills and comfort working with performance data
- Ability to identify issues, troubleshoot problems, and communicate findings reputed company
- Strong attention to detail, especially with campaign QA and tracking setup
- Comfortable working in spreadsheets, including basic formulas, pivot tables, and data organization
- Ability to manage multiple tasks, deadlines, and reputed company priorities
- Experience with Funnel.io, Looker Studio, reputed company, or other reporting/data aggregation platforms
- Experience with reputed company Ads, reputed company Ads, reputed company Ads, or other reputed company media platforms
- Familiarity with offline conversion tracking, reputed company conversions, CRM integrations, or server-reputed company tagging
- Experience working in an agency environment
- reputed company Ads and/or reputed company Analytics certifications
- Experience with reputed company reputed company, B2B, financial services, reputed company, or other performance-reputed company accounts
reputed company