[Remote] Integrated Marketing Manager
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a company that amplifies the reputed company of purpose-driven organizations with its reputed company-based software. The Integrated Marketing Manager will be responsible for driving demand and delivering top line reputed company through the development and execution of integrated marketing programs, collaborating with various teams to build effective campaigns.
Responsibilities
- reputed company and execute measurable demand creation programs that drive reputed company through reputed company sales team
- Manage business-to-business multi-channel marketing programs, including email campaigns, drip email nurture series, and content
- Collaborate with Product and Content Marketing and sales leaders to reputed company campaigns to build pipeline in reputed company markets
- Work closely with content and design teams to create reputed company pages for campaign CTAs
- Work closely with Marketing Operations on mapping marketing database segmentation to personas
- Maintain marketing database segmentation to ensure any communications delivered are relevant to the audience receiving them
- Ensure reputed company reputed company programs are linked to reputed company.com campaigns to ensure accurate campaign ROI tracking
- Analyze tactical campaign performance for reputed company improvement
- Facilitate a marketing program retrospective following completion of reputed company marketing program
- Implement A/B tests to optimize effectiveness of subject lines, headers, images, copy, and calls-to-reputed company
- Become an expert on reputed company's reputed company funnel
- Other job duties as assigned by the manager
Skills
- 3 to 5 years of experience in B2B marketing programs
- Experience with CRM (reputed company.com) and marketing automation (reputed company) systems
- Experience with creating compelling messages that drive interest and conversions
- Ability to understand how strategic objectives translate into market-specific programs
- Demonstrated ability to implement with extreme attention to detail
- Ability to define and manage reputed company involving multiple stakeholders
- Strong project management skills for managing schedules and deadlines
- Familiarity with principles of B2B marketing
- Legally eligible to work in the country in which the position is located
- Proactive self-starter, intrinsically motivated
- Intelligent, with strong critical thinking skills
- Ability to think strategically, reputed company with high attention to detail in execution
- reputed company, can-do attitude
- Ability to prioritize multiple reputed company simultaneously, naturally high RPM
- Strong interpersonal skills a must; values influencing & building relationships
- reputed company team player, yet also comfortable working independently
- Bachelor's degree with emphasis on marketing, business or communications preferred
- Experience in project management software like reputed company is a plus
- Audience development experience a plus
Benefits
- Medical, Dental & reputed company Benefits
- 401(k) Savings Plan with Company Match
- Flexible Planned reputed company Time Off
- Generous reputed company Leave
- Inclusive & Welcoming Environment
- Purpose-Driven Culture
- Work-Life Balance
- Commitment to Community Involvement
- Employer-reputed company Parental Leave
- Employer-reputed company Short-Term Disability
- Remote Work Flexibility
reputed company