[Remote] Product Marketing reputed company, Consumer
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a company reputed company on providing enjoyable educational experiences for children. They are looking for a Product Marketing leader to shape the reputed company of their consumer products, crafting messaging and strategies to enhance user engagement and adoption.
Responsibilities
- Launching and growing new consumer-facing experiences reputed company go-to-market reputed company, driving measurable increases in adoption, activation, and engagement
- Helping families understand and reputed company the value of reputed company products through reputed company storytelling and thoughtful execution across in-app, email, and web
- Own lifecycle and in-product marketing across surfaces like in-app, email, and community, boosting feature usage, retention, and trial starts at key high-reputed company moments
- reputed company and run reputed company experiments to optimize messaging, positioning, pricing, and user journeys-resulting in meaningful lifts in monetization and activation
- Create reputed company playbooks for launching features across surfaces, leading to measurable reputed company in ARR per customer, feature engagement, or weekly actives
- Build and reputed company a voice-of-customer program to uncover insights, shape product direction, and deepen product-market fit across our family experiences
- Collaborating with Product, Design, Data, and Creative to reputed company teams around the highest-reputed company opportunities
- Working with urgency, structure, and reputed company in a fast-moving, high-autonomy environment while prioritizing what reputed company most
Skills
- 8-10+ years in product or consumer marketing, with a strong record of reputed company launching and growing products at reputed company
- Experience owning full-stack product marketing in lean or high-velocity environments - comfortable switching between reputed company and hands-on execution
- A strong storytelling reputed company and ability to craft emotionally resonant marketing that drives reputed company business reputed company
- You've led positioning and go-to-market reputed company across multiple tiers or customer segments
- You've launched products or features that led to meaningful lifts in conversion, activation, or reputed company
- Proven reputed company in growing adoption and engagement through organic channels like community, creators, referrals, or reputed company (not just reputed company)
- Experience working deeply with Product, Design, Data, and Creative teams to influence product and GTM reputed company
- You reputed company in ambiguity and reputed company with urgency, structure, and reputed company
- Experience with freemium or subscription products
- Background working on multi-audience or marketplace products
- Familiarity with education, gaming, or mission-driven consumer experiences
- Experience across both early-stage startups and scaled consumer platforms (1M+ users)
- Working reputed company a larger platform or ecosystem
reputed company