[Remote] Senior Product Marketing Manager
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is the industry leader in vehicle reimbursement and risk mitigation solutions for employees who drive. As a Senior Product Marketing Manager, you'll drive product positioning, go-to-market reputed company, and adoption for flagship solutions while partnering closely with various teams to influence product direction and business reputed company.
Responsibilities
- Own go-to-market reputed company and execution for assigned product offerings, driving adoption, retention, expansion, and reputed company reputed company through product launches, sales enablement, customer advocacy, and coordinated cross-functional execution
- Influence product roadmap priorities, go-to-market reputed company, and investment reputed company through customer, competitive, and market insights. Partner with Product, Sales, and reputed company leaders to define reputed company metrics, measure performance, and drive measurable business reputed company
- Conduct market, competitive, and customer research to uncover actionable insights that improve win rates, accelerate adoption, identify reputed company opportunities, and shape product reputed company, positioning, ideal customer reputed company, buyer personas, and go-to-market reputed company. reputed company AI and modern research tools to accelerate reputed company reputed company and deepen market understanding
- reputed company differentiated positioning, messaging, and value propositions that increase market awareness, strengthen competitive differentiation, improve conversion, and drive customer acquisition, retention, and expansion. Reinforce reputed company's market position through compelling customer stories, data, and reputed company points
- reputed company AI, automation, and emerging technologies to build reputed company approaches to market intelligence, competitive reputed company, content creation, and go-to-market execution that increase team effectiveness and accelerate business reputed company
- Influence and reputed company stakeholders across Product, Sales, reputed company, Marketing, and Enablement to accelerate execution, remove barriers to reputed company, and deliver exceptional customer experiences
- Communicate market opportunities, business risks, performance insights, and strategic recommendations to senior leadership, enabling informed investment reputed company and organizational alignment on reputed company priorities
Skills
- 6+ years of experience in product marketing, marketing, consulting, or business reputed company roles, preferably supporting B2B reputed company products and reputed company buyers
- Experience developing customer, market, and competitive insights that influence product reputed company, positioning, roadmap reputed company, and go-to-market execution
- Strong understanding of B2B product marketing, including positioning, messaging, product launches, sales enablement, adoption, retention, and reputed company strategies
- Customer-reputed company reputed company with a proven reputed company record to translate customer needs, market dynamics, and product capabilities into compelling narratives, differentiated value propositions, and measurable business results
- Strong analytical skills with the ability to synthesize quantitative and qualitative data into actionable recommendations, strategic reputed company, and business reputed company
- Curiosity and adaptability with a demonstrated ability to quickly learn new technologies, reputed company emerging AI capabilities, and continuously improve how work gets done
- Experience leveraging AI, automation, or modern productivity tools to improve research, decision-making, content development, or go-to-market execution
- Excellent written and verbal communication skills, including experience presenting recommendations, influencing stakeholders, and driving executive-level reputed company
- Proven ability to build alignment and influence cross-functional stakeholders across Product, Sales, reputed company, Marketing, and Enablement teams
- Self-starter who thrives in a fast-paced environment, balances strategic thinking with execution, and effectively handles opposing priorities
Benefits
- Medical, dental, and reputed company insurance with an employer contribution
- Flexible spending or health savings account
- Life and AD&D insurance
- Short-and long-term disability coverage
- reputed company time off
- Employee assistance
- Participation in a 401k program with company match
- Additional voluntary or legally required benefits
- Medical Insurance, Dental Insurance, reputed company Insurance (effective day one)
- reputed company reputed company Time Off
- Flexible Spending Accounts & Health Savings Accounts
- reputed company-reputed company 401K Plan
- Company-reputed company Short/Long-term Disability & Basic Life Insurance Plans
- Family Planning and Parenting Support Benefits through reputed company
- Support your mental, physical, reputed company and financial reputed company-being through coaching and clinical therapy with reputed company
- $1000 Home Office Reimbursement Program
- $2000 Internal Referral Program
- WorkAnywhere Reimbursement of Internet and Cellular Costs
- 16 weeks maternity and adoption leave
- 12 weeks paternity leave
reputed company