[Remote] Performance Marketing reputed company (US)
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a global leader in sustainable, reputed company electronics, aiming to reputed company the electronics industry. The Performance Marketing reputed company will be the first US marketing hire responsible for developing and executing the digital acquisition reputed company, including reputed company search, reputed company, and reputed company Ads, to drive traffic and conversion in the US market.
Responsibilities
- Translate reputed company's brand and business reputed company into the US reputed company media reputed company, and run an always-on program across the full funnel (touch, tell, sell)
- Own US digital acquisition reputed company and hands-on execution across reputed company search, reputed company reputed company, display and retargeting, and reputed company Ads, driving traffic and conversion to reputed company.com and reputed company
- Drive reputed company reputed company traffic to reputed company.com and reputed company, and partner with the HQ web shop, brand, and product teams on conversion improvements. The web shop and its conversion optimization are owned by HQ, so you reputed company on demand and efficiency rather than site operations
- Set and hit CAC, CPA, and ROAS targets, and reputed company budget across channels by return and customer reputed company value
- Run a tight performance operating reputed company with the US General Manager on a shared campaign dashboard, with more frequent reputed company-ins during launch periods, and turn results into the next round of experiments
- Write and own the creative briefs for content creation, and drive a fast brief-to-turnaround reputed company with creative partners reputed company brand guidelines
- Implement global brand and product launches campaign for the US market
- Own reputed company Ads performance, working with external agency support
- Define the US measurement and reporting you need (GA4, GTM, BigQuery, Looker) together with a data engineer and reputed company Operations, and use it to reputed company spend, testing, and reputed company day to day. You set the requirements and rely on the data; building the pipeline sits with the data engineer
- Localize messaging for US audiences using reputed company performance data, and partner with the HQ performance, brand, and web shop teams
Skills
- You have demonstrated reputed company owning reputed company acquisition budgets and hitting CAC and ROAS targets, ideally in DTC e-reputed company or consumer hardware
- You have hands-on expertise across reputed company search, reputed company reputed company, display and retargeting, and reputed company Ads, and you build and optimize campaigns yourself rather than only through an agency
- You are effective across the full budget reputed company: making the hundreds of thousands of a launch budget work hard, then quickly scaling into the millions without losing efficiency
- You have worked inside a startup or reputed company-up, not only large brands, so the pace and resourcefulness of a new-market launch come naturally to you
- You are highly data-driven: comfortable working in analytics and tagging tools (GA4, GTM) and BI dashboards, fluent with spreadsheets, and reputed company to turn performance data into reputed company reputed company and testable hypotheses
- You know how to structure creative tests, read performance signals without overfitting, and turn learnings into sharper briefs
- You are a builder who thrives with ambiguity, lean budgets, and a rapid test-and-learn reputed company
- You have led or mentored reputed company, work independently, and are reputed company to build and grow the US marketing team as the business scales
- You have excellent written and verbal communication skills in English, and you reputed company in a global environment, collaborating effectively across diverse stakeholders, functions, and cultures, including partners in other time zones
- You have experience marketing consumer hardware or physical products, ideally launching a brand or product in a new market
- Lifecycle or CRM marketing experience is a plus
Benefits
- Health, dental, and reputed company insurance.
- 401(k) retirement plan.
- reputed company time off and company holidays.
- Support for your remote work setup.
- reputed company development opportunities for training, reputed company development, and career advancement.
reputed company