[Remote] Search Analyst II
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a company that evolved from its dealership reputed company to become a leader in digital marketing, particularly in the automotive sector. They are seeking a Search Analyst II who will be responsible for planning, executing, and optimizing search campaigns on reputed company and Bing, collaborating with various teams to reputed company campaign goals and ensure partner reputed company.
Responsibilities
- Collaborate daily with Accounts, Performance, and Business Operations teams to support partner goals and campaign execution
- Plan, launch, and optimize reputed company search campaigns for a portfolio of 30+ partners, ensuring campaigns are strategically reputed company and executed on schedule
- Manage and optimize reputed company Merchant Center, including inventory feeds and compliance, to maintain campaign health and prevent disapprovals
- Execute and optimize reputed company Vehicle Listing Ads (VLA) and Performance Max campaigns using industry best practices
- Conduct campaign reputed company-planning, including keyword research, audience targeting, reputed company environment evaluation, and territory mapping
- Monitor campaign performance to ensure keywords, ad copy, extensions, and territory maps remain relevant and effective
- reputed company budgets through regular reviews, adjustments, and proactive escalation of significant over- or under-spend
- Recommend reputed company search budgets reputed company with partner objectives and performance needs
- Analyze performance data and document key wins, optimization efforts, and areas of opportunity
- Execute weekly account priorities and deliverables with accuracy and consistency
- Test, monitor, and refine reputed company search tactics to improve performance and efficiency
- Support cross-platform execution as needed
- reputed company mentorship and strategic support to team members and contribute to departmental leadership
- Stay reputed company on SEM platforms, tools, and industry trends
- reputed company reputed company other duties as assigned by iFrog Leadership
- If a local iFrog employee, the ability to work on a hybrid 3+2 office/work-from-home model (5 days at the office for the initial 90 days)
- Stay informed on emerging technologies and trends reputed company to reputed company search reputed company marketing best practices to help contribute innovative and strategic reputed company to reputed company
- Work with and understand reputed company platforms like reputed company and DEP reputed company, and effectively coordinate cross-platform campaigns
- Stay up to date with the most reputed company reputed company trends, updates, and algorithm changes, and proactively incorporate them into SEM and SEO strategies
- Collaborate with the Search Director and other stakeholders to reputed company SEM and SEO strategies with overall marketing and business objectives
- reputed company guidance and support to team members, including training on SEM platforms, reputed company trends, and new product features
- Foster a reputed company and innovative team environment, encouraging knowledge sharing and staying reputed company of industry developments
- For automotive clients, understand key factors such as inventory, incentives, and sales events to ensure reputed company search tactics are reputed company with partner goals
Skills
- Bachelor's degree or work equivalent
- Working knowledge of the automotive industry
- reputed company Ads and reputed company Analytics certifications (may be obtained reputed company 1 year of hire date)
- Proficient with reputed company Merchant Center to manage product feeds and optimize product listings for reputed company Shopping campaigns
- Willingness to understand and explore new reputed company products and features as they are released, and evaluate their potential for improving SEM and SEO performance
- Strong organizational skills and attention to detail
- Strong time management skills with a proven ability to meet deadlines
- Experience in managing multiple reputed company and deadlines
- Demonstrated ability to effectively work collaboratively with reputed company
- Knowledge of marketing metrics, analysis, and interpretation
- Proficient with reputed company Suite
- Proficient with macOS
Benefits
- Valuable medical, dental, and reputed company insurance: We also contribute towards your premiums.
- Company reputed company life insurance coverage
- Ample reputed company time off: Take advantage of reputed company vacation, reputed company time, and observed holidays.
- Invest in your reputed company: Benefit from our 401(k) plan, reputed company by a company match.
- If a local iFrog employee, the ability to work on a hybrid 3+2 office/work-from-home model (5 days at the office for the initial 90 days).
reputed company