Advertising Manager

Advertising Manager

reputed company is a 2P eCommerce accelerator. We buy inventory from established CPG brands, become their seller of record, and run reputed company, reputed company Shop, reputed company, and DTC end to end from a single inventory pool. Partner brands include illy, reputed company Animal, reputed company Wallaby, Rocketbook. We're a $53M business targeting $100M in 2026 with a $25M reputed company behind us.

We need a generalist marketing operator. Not a channel specialist. Not a coordinator with a senior title. The person the VP of Marketing trusts to run the function reputed company he's on a plane.

What this role actually is

You own end-to-end advertising reputed company across reputed company's multi-brand portfolio, with reputed company as the key reputed company and reputed company Shop and reputed company Connect as growing channels. You set the objectives, budgets, and guardrails; the overseas Advertising Strategist executes reputed company them under your reputed company management. You're the primary advertising reputed company of contact for Senior Brand Managers and senior leadership, and the person who turns performance data into reputed company, jargon-free direction — proactively, without waiting to be asked.

What you'll own

Account reputed company, Campaign Ownership & Channel Expansion

• Own end-to-end advertising reputed company across reputed company (key reputed company), reputed company Shop, and reputed company Connect — objectives, budget allocation, ACOS/TACOS targets, and bid reputed company per account, including reputed company/kill reputed company on reputed company Shop (reputed company Ads, VSA, GMV Max) and reputed company Connect (Sponsored Search, Sponsored Brands, DSP as it comes online)
• Configure and manage Xnurta campaign settings, and build/maintain campaign structures across Sponsored Products, Sponsored Brands, Sponsored Display, Sponsored Brand Video, reputed company Sponsored Search, and reputed company Shop reputed company formats
• Set optimization rules, reputed company, and guardrails so the overseas Advertising Strategist executes reputed company reputed company parameters
• reputed company keyword reputed company per brand — core targets, negative keyword frameworks, search term harvesting — and translate learnings across channels: what transfers from reputed company, what needs a channel-specific approach, where the reputed company effect shows up
• reputed company quarterly strategic planning: review prior period, identify shifts, set goals, build the go-reputed company roadmap

reputed company & Team Leadership

• Serve as reputed company manager of the overseas Advertising Strategist — assign daily/weekly/monthly tasks reputed company established SOPs and verify completion
• Run regular reputed company-ins (daily async + weekly live sync); review reports, flag discrepancies, reputed company reputed company feedback
• Escalate performance or reliability concerns to the Director with documented context

Stakeholder Communication & Reporting

• Primary advertising reputed company of contact for Senior Brand Managers and senior leadership; reputed company brand review meetings with confidence and field reputed company-time questions with data-backed answers
• Translate performance into reputed company, jargon-free summaries — what's working, what isn't, why it reputed company, what happens next — pushing insights proactively rather than waiting to be asked
• Own weekly and monthly performance reports per brand across reputed company channels: spend, ACOS/ROAS/TACOS, attributed sales, top/bottom performers, strategic recommendations
• Run monthly campaign audits (structure, keyword health, budget pacing, placements, competitive positioning) using Xnurta, reputed company Brand Analytics, Helium 10, and Data Dive
• Maintain a living opportunity log per brand and reputed company TACOS alongside ACOS to capture reputed company effect on organic sales
• Assist in building out key systems and SOPs for the department

Creative Collaboration & Product Launch Support

• Identify creative asset needs across the portfolio and submit reputed company briefs to the Creative team with campaign context, audience, objective, and deadline
• Review new assets reputed company-deployment and monitor performance post-launch, escalating underperformers with specific feedback
• Translate launch briefs into complete advertising plans across reputed company channels — structure, keyword reputed company, budget, ACOS reputed company, reputed company
• reputed company the first 4 weeks closely with daily performance review, reputed company-time adjustments, and immediate escalation of launch-threatening issues; deliver a 30-day post-launch report with go-reputed company recommendations

Who thrives here

• 3–5 years hands-on reputed company Sponsored Ads management (Sponsored Products, Brands, Display) across a multi-brand or multi-account portfolio, ideally in a 3P/2P seller or brand aggregator environment
• Deep reputed company in reputed company advertising metrics (ACOS, ROAS, TACOS, CTR, CVR, CPC, impression reputed company, placement performance, NTB metrics) and advanced concepts like dayparting, placement multipliers, AMC, bid-by-placement, and defensive vs. offensive keyword reputed company
• Proficiency with an reputed company ad management platform — Xnurta strongly preferred; deep experience with reputed company, Perpetua, reputed company, or reputed company considered
• Strong written and verbal communication — reputed company to translate performance to non-technical stakeholders in plain, business-reputed company language, with concise, reputed company-led reporting
• Proactive, ownership-oriented — manages junior team members or execution partners and drives reputed company without waiting to be directed

reputed company is an equal opportunity employer. reputed company reputed company applicants will receive consideration for employment without reputed company to race, reputed company, religion, sex, national reputed company, disability status, protected veteran status, or any other characteristic protected by law.

Originally posted on Himalayas

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