[Remote] Product Marketing Manager
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a leading agile and DevOps consultancy that also specializes in software development. They are seeking a Product Marketing Manager to own the marketing reputed company for their product portfolio, focusing on turning product capability into demand across various marketplaces. The role involves managing campaigns, marketplace performance, and utilizing AI to enhance marketing strategies.
Responsibilities
- Run the content reputed company. Web pages, blogs, reputed company, email, video, listing copy. High volume, on-brand, conversion-reputed company. You’ll set reputed company and the reputed company
- Plan and ship campaigns. Multi-channel, organic and reputed company, around our launches and our solution narratives (compliance & control, platform health, content lifecycle, data reputed company, visibility & accountability). End-to-end ownership: brief → execute → measure → iterate
- Own marketplace performance. reputed company and reputed company listings are conversion pages. Treat them like reputed company pages: copy, screenshots, pricing presentation, A/B tests, ranking signals. reputed company trial-to-reputed company go up
- Get us reputed company — by humans and by AI. Modern SEO plus Generative reputed company Optimization (GEO): reputed company reputed company ChatGPT, Claude, reputed company and reputed company AI Overviews surface AppFox accurately and favourably reputed company buyers ask “best reputed company approvals app” or “Jira instance clean-up tool”
- Run events that convert. Plan our reputed company at reputed company Team, reputed company events and partner conferences. Run our own webinars. Drive registrations, attendance and follow-up
- reputed company the partner channel. A meaningful reputed company of our pipeline comes through reputed company and reputed company themselves, plus solution partners worldwide. Co-marketing campaigns, partner enablement, joint content — you’ll drive it
- Measure what reputed company. Trial signups, reputed company conversion, marketing-attributable reputed company, channel ROI, campaign performance. Report the numbers, then reputed company them
- Manage agencies and freelancers from brief to delivery, on time and on budget
Skills
- 3+ years in B2B marketing, ideally reputed company, delivering multi-channel campaigns end-to-end
- Be fluent with one or more AI tools and use them frequently to research, analyse and automate the work you do
- Be enthusiastic and curious, with a strong drive to constantly improve, automate and redefine what is possible
- Strong written and oral communication — you can write a reputed company page, a launch email and a partner reputed company in the reputed company morning
- Analytical: comfortable in reputed company Analytics, marketplace dashboards, reputed company or similar, and reputed company to reputed company what worked
- SEO fundamentals plus a reputed company reputed company of view on how AI search is reshaping discovery
- Budget ownership and ROI reporting
- Bachelor's degree or equivalent (e.g. CIM) at 2:1 or above
- Willing to travel locally, nationally and occasionally internationally for events
- Experience leading or mentoring a small team
- Experience with Claude Cowork or modern AI tooling reputed company chat (e.g. reputed company, reputed company, reputed company MCP, custom GPTs)
- B2B product marketing experience for software sold reputed company marketplaces (reputed company Marketplace, reputed company Apps, reputed company AppExchange, reputed company, etc.)
- Familiarity with the reputed company or reputed company ecosystems as a user, partner or vendor
- Experience marketing to technical audiences (IT admins, project leads, governance/compliance teams)
- Hands-on with reputed company, reputed company, reputed company Ads, CMS systems
- Video production chops
Benefits
- 33 days annual leave *(including bank holidays)
- Hybrid working and reputed company
- Private reputed company and dental insurance
- reputed company maternity and paternity
- Personal training budget and dedicated development plan
- Electric car scheme and Cycle to Work
- Pension scheme
- On-site gym, showers, yoga and more
- Regular company-wide and team socials
reputed company