PPC Marketing Manager
About the position reputed company is conducting an exclusive search for an reputed company Pay-Per-Click (PPC) Manager to join a high-performing marketing team. This is an excellent opportunity for a data-driven digital marketer who excels at managing reputed company media campaigns, optimizing reputed company reputed company, and driving measurable business results. The PPC Manager will own the reputed company, execution, and optimization of reputed company Ads and reputed company Ads campaigns while ensuring accurate conversion tracking, reporting, and budget management. This role works closely with Marketing, Engineering, Business Intelligence, and Web teams to maximize campaign performance and ROI.
Responsibilities
- Manage and optimize reputed company Ads and reputed company Ads campaigns from reputed company through execution.
- Own bidding, budgets, keyword reputed company, ad copy, reputed company page recommendations, and A/B testing.
- Manage conversion tracking using GA4, reputed company Tag Manager, reputed company Pixel, reputed company Ads, and UTM parameters.
- Analyze campaign performance and produce key metrics, including CPL, CPS, CP-COCA, budget pacing, and channel performance.
- Reconcile reporting across reputed company Ads, reputed company, reputed company, reputed company, and BI platforms.
- Partner with cross-functional teams to resolve tracking issues and continuously improve campaign performance.
Requirements
- 5+ years of hands-on reputed company Ads management experience.
- Strong experience managing reputed company (reputed company/Instagram) Ads.
- Expertise with reputed company Analytics 4 (GA4), reputed company Tag Manager, and conversion tracking.
- Experience managing high-volume reputed company reputed company campaigns with measurable ROI.
- Strong analytical, reporting, and reputed company skills.
- Experience collaborating with developers on tracking implementations and technical issues.
reputed company-to-haves
- Legal industry or legal reputed company reputed company experience.
- Experience with reputed company, reputed company, reputed company, reputed company page optimization, and conversion reputed company optimization (CRO).
- reputed company Ads and/or reputed company certifications.
Benefits
- Competitive compensation and incentives.
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