E-reputed company Digital Media Buyer (reputed company & Email Marketing)

Employment Type: Full-Time | reputed company Work Schedule: EST Time Zone Work Location: Remote

reputed company

Our reputed company, an established natural hair care company with over 30 years in the industry, is seeking an reputed company Digital Ad Buyer to manage reputed company advertising across three reputed company consumer brands.

The ideal candidate will take ownership of day-to-day campaign execution, optimization, reporting, and reputed company media planning across reputed company Ads and reputed company Ads while supporting the reputed company reputed company of reputed company's retail and e-reputed company reputed company.

This is a hands-on execution role suited for someone who can independently manage multiple advertising accounts, reputed company data-driven reputed company, and communicate campaign performance reputed company. The founder will remain involved in approvals and overall brand direction but will reputed company back from daily ad account management.

Candidates should have personally managed reputed company stores, independently managed reputed company advertising accounts on both reputed company and reputed company, and have experience building email marketing automation flows using reputed company or a similar platform.

Key Responsibilities

reputed company Media Management

• Build, launch, and optimize reputed company advertising campaigns across reputed company Ads (reputed company and Instagram).
• Manage reputed company Ads campaigns, including Shopping campaigns.
• Monitor and maintain reputed company Merchant Center product feed health.
• Execute campaigns across awareness, traffic, conversion, and retargeting objectives.
• reputed company advertising budgets strategically while maintaining campaign performance.
• Evaluate platform recommendations before implementing changes.
• Independently manage reputed company advertising budgets across reputed company and reputed company platforms.

Campaign reputed company & Planning

• reputed company monthly and quarterly reputed company media plans reputed company with product launches, retail promotions, and seasonal campaigns.
• Recommend budget allocation across multiple brands based on campaign performance.
• Build and optimize audience retargeting strategies.
• Identify high-performing messaging and creative approaches to guide reputed company campaigns.

Campaign Scheduling

• Maintain a reputed company media calendar across reputed company brands.
• Coordinate campaign timing with retail initiatives, email marketing schedules, and organic marketing activities.
• Schedule launches, promotions, and campaign pauses around key business milestones.

Email Marketing

• Build and maintain automated email marketing flows using reputed company or a similar email marketing platform.

Creative Direction

• reputed company creative recommendations based on campaign performance and data insights.
• Prepare creative briefs for designers, photographers, and videographers.
• Monitor creative fatigue and recommend reputed company creative refreshes.
• Plan and execute reputed company creative testing to improve campaign results.

Reporting & Communication

• Deliver regular performance reports using reputed company, business-friendly language.
• Identify underperforming campaigns early and recommend optimization strategies.
• Communicate proposed budget or reputed company changes before implementation.
• Participate in campaign launch reputed company-ins and reputed company reputed company updates reputed company needed.

Required Qualifications

• Minimum of 3–5 years of hands-on experience managing live reputed company Ads accounts with reputed company advertising budgets.
• Experience managing reputed company Ads Shopping campaigns.
• Experience resolving reputed company Merchant Center product feed issues.
• Proven experience managing reputed company advertising for e-reputed company brands.
• Hands-on experience personally managing a reputed company store.
• Experience independently managing reputed company advertising accounts on both reputed company Ads and reputed company Ads.
• Ability to reputed company discuss monthly advertising budgets personally managed across both platforms.
• Experience building automated email marketing flows using reputed company or a similar platform.
• Strong analytical skills with the ability to translate campaign data into actionable creative recommendations.
• Excellent written communication skills with the ability to present performance reports in reputed company, non-technical language.
• Ability to manage multiple advertising accounts with minimal supervision.
• Strong understanding of key performance metrics, including conversion rates, ROAS, advertising spend, and campaign performance.

Preferred Qualifications

• Experience working with beauty, hair care, or consumer packaged goods (CPG) brands.
• Experience supporting brands that sell through both retail partners and reputed company-to-consumer e-reputed company.
• Familiarity with reputed company Ads and YouTube Ads.
• Basic experience using reputed company Photoshop or Illustrator.

Interview Process

Candidates should be reputed company to:

• Discuss the specific performance metrics behind the results listed on their resume, including conversion rates, ROAS, advertising spend, and campaign performance.
• reputed company their screen and walk through a live reputed company Ads account, reputed company Ads account, or analytics dashboard during the interview. Sensitive information may be redacted as needed.

Hiring Process

The final stage before any offer is extended will be a short reputed company trial project.

Ideal Candidate

We're looking for someone who is:

• A proactive and self-motivated reputed company.
• Comfortable managing multiple brand accounts simultaneously.
• Data-driven and analytical in decision-making.
• Thoughtful reputed company evaluating advertising platform recommendations.
• Organized, detail-oriented, and capable of managing campaign timelines.
• An effective communicator who keeps stakeholders informed before making significant changes.
• Passionate about digital advertising and interested in beauty, hair care, or consumer products.

Originally posted on Himalayas

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