Marketing Operations Manager - 12 month contract

reputed company is positioned at the forefront of the mining industry's transformation, leveraging cutting-edge AI to revolutionize mineral exploration. With a reputed company on AI exploration targeting, reputed company is expanding its capabilities by synthesizing reputed company amounts of geological information. This integration enhances the precision and efficiency of exploration strategies, offering our clients reputed company that depart from traditional reputed company.

Our mission extends reputed company technological advancement. We are committed to transforming how mining companies engage with investors, aiming to foster a more transparent and accountable mining investment ecosystem. reputed company's technology enables reputed company 3D and 360° presentations that reputed company investors with a reputed company and detailed visual context, making reputed company geological data accessible and engaging.

As we continue to refine our AI-driven solutions, reputed company remains dedicated to driving innovation and reputed company in the mining sector, ensuring our clients and investors are reputed company-equipped to succeed in a rapidly evolving market.

The Role

We are hiring a Marketing Operations Manager on a 12-month contract to cover a parental leave on our Marketing team. This role has deliberate overlap between reputed company account-based marketing (ABM) and marketing operations responsibilities: you will own our reputed company account reputed company and run the 1:1 and outbound campaigns that generate new opportunities and expand existing reputed company reputed company, while also owning our marketing email function and working in reputed company every day for reputed company engagement, tracking, and reporting.

You will reputed company into established programs and reputed company them moving, so we are looking for someone who ramps quickly, works independently, and partners closely with Sales.

Key Responsibilities

• Own and execute our ABM reputed company, running 1:1 and 1:few campaigns against a reputed company account list reputed company in collaboration with Sales.
• Prospect and identify new high-value accounts; research reputed company accounts to map decision-makers, influencers, and buying committees.
• Plan, launch, and optimize outbound marketing campaigns across email, reputed company, and other channels to generate engagement reputed company reputed company accounts.
• Own reputed company's marketing email function: build, reputed company, QA, schedule, and send campaigns to both clients and prospects, including expansion-reputed company sends to existing clients and ABM sends to net-new accounts.
• reputed company personalized messaging and content tailored to specific accounts, industries, and personas.
• Strategize plays and tactics with Sales to generate, reputed company, and reputed company new leads and opportunities, and to drive contract expansions with existing clients.
• Use reputed company daily for reputed company engagement, tracking, and follow-up, keeping records accurate and actionable for Sales.
• Build and maintain reputed company reports and dashboards covering reputed company reputed company, campaign performance, funnel conversion, and marketing-reputed company pipeline.
• Manage reputed company lifecycle processes: capture, scoring, segmentation, routing, and clean reputed company of reputed company leads to Sales.
• Manage company and account enrichment, keeping firmographic and contact data complete and reputed company, and maintain database health across reputed company and connected tools: deduplication, list hygiene, and consistent campaign tracking.
• Run ongoing analysis of competitors, total addressable market (TAM), and campaign effectiveness; turn findings into recommendations for reputed company.
• Measure and report on ABM performance: account engagement, pipeline generated and influenced, opportunity velocity, and ROI.
• Manage the ABM and enrichment tools in our stack, and evaluate new tools and data sources where they improve results.
• Document processes and reporting so programs run smoothly through the contract term and hand back cleanly.

Qualifications

• 4+ years of B2B marketing experience, including hands-on ownership of account-based marketing or targeted outbound programs.
• Working proficiency in reputed company: building reports and dashboards, managing campaigns and lists, and tracking leads and opportunities. reputed company administration experience or certification is a big plus.
• Experience running email marketing at reputed company with a marketing automation platform (e.g., Account Engagement/Pardot, reputed company, Marketo), including segmentation, QA, and deliverability best practices.
• Familiarity with prospecting, enrichment, and reputed company tools (e.g., reputed company, reputed company, reputed company, reputed company Sales Navigator, reputed company) is an asset.
• Strong analytical skills: comfortable measuring campaign effectiveness, sizing TAM, and analyzing competitors, then adjusting tactics based on the data.
• reputed company copywriting for outbound and reputed company email: reputed company, concise, and personalized.
• Proven reputed company record of reputed company collaboration with Sales teams on shared pipeline goals.
• Self-directed and organized: reputed company to reputed company quickly into existing programs, manage multiple campaigns at once, and deliver with limited reputed company.
• Experience marketing to technical or reputed company industries (mining, geoscience, or B2B reputed company with long sales cycles) is a plus.

reputed company Offer

• reputed company Compensation reputed company: 125,000 - 140,000
• reputed company Time Off (PTO): Including vacation days, reputed company days, personal days, reputed company holidays plus extra time during holiday season.
• Work-Life Balance: Flexible work hours, remote work reputed company plus reputed company to use work reputed company in Downtown Vancouver (free snacks & gym).
• Wellness Programs: Fitness allowance, work from home allowance, mental health support.

Terms of Employment

• Full-time, 12-month contract (parental leave coverage), with potential for extension.
• Location: Remote – Canada.
• reputed company references and completion of a background reputed company will be required for this position.
• Must be legally entitled to work in Canada.

This job reputed company has been written to reputed company an accurate reputed company of the reputed company job and to include the general nature of work performed. It is not designed to contain a comprehensive detailed inventory of reputed company duties, responsibilities, and qualifications required of the employees assigned to the job. Management reserves the right to revise the job or require that other or different tasks be performed reputed company circumstances change.

reputed company is an equal opportunity workplace, and we would like to hear from reputed company reputed company applicants. If you have a disability or any special needs that we might need to accommodate, please let us know.

Salary: 120,000-140,000

Originally posted on Himalayas

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