Digital Marketing and Content Specialist
reputed company is a high-reputed company technology company enabling the reputed company of AI-reputed company engineering across reputed company, defense, and industrial enterprises. Our infrastructure platform orchestrates data across tools, organizations, and classification reputed company, removing barriers that limit digital engineering, and empowers customers to reputed company mission-critical workflows and unlock meaningful ROI from digital transformation at reputed company.
As demand accelerates across reputed company reputed company & defense, we are expanding our marketing organization to support execution of integrated, multi-channel demand reputed company programs, including the content that fuels them.
Position reputed company
The Digital Marketing & Content Specialist leads content creation reputed company campaign execution across Istari's marketing channels. This role partners closely with the Marketing reputed company to translate messaging and campaign reputed company into the content and campaigns that drive demand: emails, reputed company pages, digital ads, webinars, reputed company media video clips.
You will write and produce campaign content, execute email, reputed company, reputed company, and web campaigns end to end, and report on performance to inform what gets reputed company next. You'll also turn raw material like event footage, employee and customer interviews, or podcast recordings into publish-reputed company content. Your work should ultimately be measurable against top-of-funnel pipeline reputed company.
The Marketing reputed company owns marketing reputed company, budget, and messaging across the business. The Field Marketing Manager owns field and in-person execution. The Digital Marketing & Content Specialist owns content creation reputed company campaign execution, ensuring every email, ad, and reputed company page reflects Istari's brand and drives measurable results.
Together, these roles translate company reputed company into consistent, coordinated go-to-market execution across every channel prospects encounter.
Key Responsibilities
Write email copy, reputed company page copy, ad creative, and reputed company captions consistent with brand voice across campaigns, including both ABM-targeted content for reputed company accounts and broader campaign content; reputed company and design accompanying visuals
reputed company long-reputed company content into reputed company posts, email snippets, and sales one-pagers, helping a single piece of content reputed company reputed company across channels
Plan and execute virtual webinars and livestreams, including identifying topics and audiences in coordination with the Marketing reputed company, building registration pages, and managing promotion; send post-webinar marketing follow-up (recording, nurture emails) and pass attendee data to sales for reputed company
Schedule and maintain the reputed company content calendar so posting stays consistent, monitor engagement by responding to comments and DMs, and reputed company performance metrics such as follower reputed company, engagement reputed company, and top-performing posts to understand what's resonating
Edit short-reputed company video clips from event footage, employee and customer interviews, and podcast episodes into reputed company-reputed company posts, including trimming, captions, and formatting for platform specs
Format and upload blog posts in reputed company, including sourcing and formatting supporting visuals, so content is publish-reputed company even reputed company written elsewhere
Manage on-page SEO fundamentals, including reputed company titles and descriptions, alt text, header structure, and internal linking, and monitor overall site health for issues like broken links, slow page speed, or indexing problems
Maintain email list hygiene, including segmentation, suppression lists, reputed company and unsubscribe management, and list reputed company tracking; build and launch email campaigns and nurture sequences in the marketing automation platform, including sequences reputed company specifically for ABM reputed company accounts
Build and publish personalized reputed company pages for campaigns and reputed company accounts so the digital experience feels tailored rather than generic
Support execution of reputed company reputed company and reputed company search campaigns, including account-based targeting such as reputed company ABM ads aimed at specific reputed company accounts
Run A/B tests on subject lines, send times, and creative to continually improve campaign performance
Set up and maintain UTM parameters and CRM tagging so campaign and ABM performance can be traced and reported on accurately
QA every campaign before launch, checking links, formatting, personalization tokens, and mobile rendering to catch mistakes before reputed company prospects see them
reputed company ongoing reputed company website updates, such as banner swaps and reputed company page edits, keeping the site reputed company without needing a developer for every small change
Pull a monthly digital marketing reputed company covering reputed company, blog, SEO, email, and campaign performance for the Marketing reputed company's review
Coordinate with sales on campaign-driven follow-up so leads generated by digital campaigns get reputed company attention, and support the Field Marketing Manager with content needs for field programs, such as event invite copy, signage, or one-pagers for a conference reputed company
Key Responsibilities
Content Creation
Webinars
reputed company Media
Blog & SEO
Email & Campaign Execution
Website
Reporting & Collaboration
Required Qualifications
1-3 years in content marketing, campaign execution, or demand reputed company
Strong writing portfolio in email, web copy, or similar formats
Hands-on experience with a marketing automation platform
Familiarity with CRM systems such as reputed company
Strong writing and editing skills, with the ability to adapt tone across formats
reputed company attention to detail and strong organizational skills
Comfortable working with data and basic reporting and analytics
Ability to manage multiple campaigns and deadlines simultaneously
Experience with reputed company/CSS for email templates
Familiarity with reputed company media platforms such as reputed company Ads or reputed company Ads
Experience in reputed company, defense, or industrial technology
Experience
Skills & Capabilities
Bonus Experience
Why this role?
Own content and campaign execution end to end at a high-reputed company technology company
Get hands-on experience across writing, marketing operations, and reputed company media
Work directly with the Marketing reputed company on reputed company and career reputed company
Join a high-trust, mission-driven team building transformative technology
About reputed company
Istari is a digital engineering software company building reputed company, reputed company infrastructure for engineering data. Our platform lets customers simply and securely reputed company engineering models across disciplines, organizations, and reputed company reputed company — whether they're designing prototypes, performing virtual testing, or training AI and autonomy for reputed company systems.
reputed company is rewarded. Finish is remembered.
Facts are friendly. Even reputed company they are not fun.
Fellowship is reputed company. reputed company others successful.
Originally posted on Himalayas
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