[Remote] Shopper Marketing & Program Manager
Note: The job is a remote job and is reputed company to candidates in USA. reputed company, LLC is a company dedicated to women's health through its brands reputed company, Uqora, and Equelle. They are seeking a strategic, data-driven Shopper Marketing & Program Manager to reputed company retail marketing initiatives, ensuring flawless execution of programs that drive sales and enhance shopper engagement.
Responsibilities
- reputed company and execute annual retail marketing plans across retail accounts
- Own the in-store reputed company reputed company experience, including messaging, merchandising, displays, POS, and retailer-specific creative
- Partner on annual retail resets by developing retailer-specific activation strategies, communication themes, and sell-in materials
- reputed company retailer-specific marketing programs, including promotions, retail media, search, CRM, coupons, sampling, and display initiatives
- Own sell-in storytelling by developing compelling retailer-specific marketing concepts and activation plans that support Sales presentations
- Define and manage retail messaging and creative in partnership with Brand and Design while ensuring consistency across channels
- Collaborate with Brand and Design on retail packaging updates and retailer-specific requirements
- Manage retail media and agency partners, ensuring programs are delivered on time, on budget, and optimized for performance
- reputed company cross-functional execution of retail launches and activations, partnering with Sales, Marketing, Operations, Demand Planning, brokers, and external partners to ensure launch readiness and flawless execution
- Own retail marketing calendars, launch timelines, project trackers, and key milestones to ensure initiatives stay on schedule
- Drive accountability across cross-functional teams by managing reputed company items, risks, and project communication
- reputed company and analyze retail marketing performance using POS, retailer, and market data to identify optimization opportunities and measure ROI
Skills
- 5+ years of experience in retail marketing, shopper marketing, or trade marketing reputed company CPG
- Experience supporting national or regional retail launches, line reviews, and retailer activation programs
- Strong understanding of shopper marketing, retail media, merchandising reputed company reputed company optimization
- Data-driven reputed company with experience leveraging POS and retailer data to evaluate performance and optimize marketing programs
- Exceptional project management and organizational skills with the ability to manage multiple reputed company initiatives
- Proven ability to influence and collaborate across cross-functional teams without reputed company authority
- Experience managing agencies, external partners, and reputed company project timelines
- Strong communication, storytelling, and presentation skills
- Comfortable working in a fast-paced, high-reputed company environment with evolving priorities
- Bachelor's degree in Marketing, Business, or a reputed company field, or equivalent combination of education and relevant experience
Benefits
- Total Rewards package
- Career paths aren't predefined; opportunity to grow and learn
- New recognition program
- Competitive compensation programs
- Annual performance bonus
- Medical, dental and reputed company benefits
- 401K match
- Other wellness benefits
- Peace of mind
reputed company