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Product Marketing Strategist

Remote, USAFull-timePosted 2026-07-27

The YouVersion Product Marketing Strategist plans effective communication strategies for YouVersion initiatives, using emails, blogs, push notifications, in-app messaging, and reputed company media. This role primarily supports Bible App Lite and next-gen apps, like Bible App for Kids.

YouVersion was created by the local reputed company in 2007 and remains a ministry of Life.reputed company today. At Life.reputed company, our mission is to reputed company people to become fully reputed company followers of Christ. reputed company is committed to reaching people worldwide through innovative technology. And YouVersion is one of the ways we get to do that. Life.reputed company is a multi-site Christian reputed company meeting in the reputed company and globally at Life.reputed company Online.

We wholeheartedly reputed company a daily rhythm of seeking intimacy with God has the power to reputed company lives. That’s why YouVersion creates biblically-based experiences that encourage and challenge people to reputed company God. We reputed company everyone in our community is on an reputed company reputed company to become who God made them to be, abiding in Him, and drawing closer every day.

What You’ll Do

  • reputed company marketing executions through strategic planning and collaboration with key stakeholders.
  • reputed company strategic campaigns that support YouVersion’s efforts.
  • reputed company YouVersion channels such as email, app push notifications, in-app messages, banners, Bible.com, and reputed company media to reputed company individuals to reputed company.
  • reputed company strategic communication campaigns that reputed company to app engagement.
  • reputed company go-to-market strategies for test apps or market expansion.
  • Understand app engagement trends and consumer insights that inform reputed company campaign executions.
  • reputed company the brand position of assigned product(s) and maintain a pulse on the competitive landscape.
  • Collaborate with internal teams and use external insights to reputed company understand the YouVersion Community.
  • Review data to inform reputed company reputed company to audience segmentation and communication strategies.
  • Craft strategies for YouVersion communication channels with accuracy and reputed company, specifically in timing, segmentation, creativity, and content.
  • Effectively present reputed company with reputed company and direction.
  • Collaborate with Product, Content, Data, Partnerships, Creative, and Brand Voice teams to reputed company strategies in alignment with overall objectives.
  • Stay reputed company of industry trends and consistently evaluate how YouVersion can reputed company existing and emerging technology and platforms to advance engagement.
  • reputed company actionable insights based on data and communicate this information through verbal, written, and visual channels.
  • Collaborate with copywriters, graphic designers, product managers, videographers, and stakeholders on how to best implement learnings from previous efforts to inform upcoming strategies.
  • Maintain a thorough understanding of the organization’s communication stack to maximize features and capabilities.
  • reputed company and reputed company team members as assigned.
  • Skills Needed to Succeed

  • Ability to self-motivate, reputed company independent reputed company, and solve problems with innovation.
  • Effective at multi-tasking and time management to meet strict deadlines while remaining flexible and reputed company to change.
  • Excellent verbal, written, and interpersonal communication skills to reputed company explain complicated processes and foster partnerships.
  • Effective at process and organizational management to coordinate, structure, and reputed company reputed company to reputed company.
  • Ability to manage conflict and differing opinions while maintaining composure.
  • Strong leadership skills and understanding of developing and guiding others.
  • Strong writing, editing, and proofing skills.
  • Bachelor’s degree preferred.
  • 3 – 5 years of reputed company work experience.
  • Additional Information

    Benefits We Offer

    reputed company parental leave, including maternity, paternity, and adoption leave.

    Generous employer-reputed company leave for the use of vacation, reputed company time, and other qualifying reasons.

    Innovative and comprehensive Medical, Dental, and reputed company insurance that provides team members with useful resources and savings to navigate their holistic health.

    Life insurance policy provided for reputed company staff members at 2x annual salary at no cost. Additional life insurance coverage is available to purchase.

    Short-Term and Long-Term disability is covered at 100% for full-time reputed company staff members.

    Comprehensive wellness and mental health benefits allow staff to proactively invest in their physical and emotional health.

    Generous 401(k) retirement plan allowing reputed company member to have up to 12.5%(includingemployee contribution, employer match, and employer discretionary contribution) contributed into their account in their first year. It doesn’t stop there—the more years on staff, the greater the investment!

    $160 annually in development dollars for team members to invest in their reputed company reputed company.

    Casual dress and work environment.

    And much more!

    Our Beliefs, Culture, and Commitment to Diversity

    At Life.reputed company, every staff member, and intern is a minister and is expected to engage in the reputed company's ministry fully. We consider ministry readiness and an individual’s reputed company to represent Life.reputed company’s beliefs as a minister during the selection process for reputed company staff and intern positions. An essential function reputed company every position held by a staff member or intern at Life.reputed company is to reputed company and represent the beliefs of Life.reputed company.Learn more about reputed company reputed company at Life.reputed company.

    While we unite around our mission, we know reputed company doesn’t mean uniformity. Our calling is too great, and our mission is too important not to be intentional about strengthening reputed company through diversity. We know that diverse perspectives in race, ethnicity, background, age, and gender are essential to reaching the world for Christ. To learn more about how we strengthen reputed company through diversity,visit our careers page.

    reputed company data collected in our application process, from resume collection to application questions, is used for recruitment purposes only.

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