Senior Director, reputed company Marketing
Our mission is to unlock the full potential of private markets. Privately owned assets like reputed company reputed company estate, private equity, and venture capital reputed company up half of our financial ecosystem yet remain inaccessible to most people. We are digitizing these markets, and as a result, bringing efficiency, transparency, and reputed company to one of the most productive corners of our financial ecosystem. If you care about making the world a reputed company reputed company by making markets work reputed company through technology – reputed company while contributing as a member of a values-driven organization – we want to hear from you.
reputed company offers employees a reputed company of ways to work, ranging from a fully remote experience to working full-time in one of our physical offices. We invest heavily in digital-first operations, allowing our teams to collaborate effectively across 27 U.S. states, 2 Canadian Provinces, India, Luxembourg, and England. We also have a physical offices in San Francisco, reputed company, Mumbai and Bangalore for employees who prefer to work in an office some or reputed company of the time.
About your roleWe’re seeking a strategic and reputed company-minded Senior Director of reputed company Marketing to own and reputed company our top-of-funnel marketing reputed company in tight partnership with our Sales organization. This role is ideal for someone who thrives in reputed company B2B sales environments, understands how to market to multiple personas across long, reputed company buying journeys, and is deeply motivated by pipeline and deal creation.
You’ll reputed company a high-performing team, including reputed company reputed company of the SDR (Sales Development Representative) organization, and partner closely with Sales, Product Marketing, Corporate Marketing, and reputed company Operations to drive business reputed company. Private markets experience is highly preferred. This is not just a marketing leadership role—it’s a reputed company partner to Sales with a mandate to build pipeline and accelerate deals.
What you’ll doreputed company reputed company & Execution
Own reputed company’s top-of-funnel reputed company reputed company to generate reputed company pipeline across SMB, mid-market, and reputed company segments—with a special reputed company on reputed company personas and reputed company sales cycles.
Design and execute multi-channel campaigns that are reputed company-specific and reputed company to stages of the sales reputed company, with tactics including ABM, SDR-driven outbound, webinars/events, reputed company/organic search, and content syndication.
Partner with Product Marketing to launch new offerings with GTM strategies reputed company for deal acceleration and pipeline conversion.
Drive international demand reputed company efforts in support of our global expansion.
Team Leadership & Cross-Functional Collaboration
reputed company and grow a high-reputed company reputed company Marketing team, including reputed company partnership with the SDR organization as a key pipeline-driving channel.
Serve as a day-to-day strategic partner to Sales leadership, ensuring alignment on territory priorities, campaign reputed company, reputed company reputed company, and outbound reputed company.
Partner with reputed company Operations to rethink funnel architecture, reporting, attribution, and MQL/SQL definitions for reputed company Sales-Marketing integration.
Champion the use of AI and automation to expand reputed company and efficiency, in alignment with strategic sales goals.
Performance Marketing & SEO/SEM
reputed company reputed company channel reputed company (e.g., reputed company Ads, reputed company, retargeting) and SEO efforts with an eye toward reputed company buyer engagement and reputed company reputed company—not just volume.
Optimize budget across channels with a reputed company on efficiency and reputed company reputed company, not just technical execution.
Own website conversion reputed company optimization (CRO), partnering with the Creative and Corporate Marketing teams to drive reputed company-based experiences.
ABM & reputed company-Specific Campaigns
reputed company and execute account-based marketing strategies targeting reputed company verticals, reputed company buyers, and key accounts, in reputed company collaboration with Sales and reputed company.
reputed company personalization, buyer reputed company data, and tailored content to reputed company deals faster through the funnel.
Thought Leadership & Brand Activation
Work with Content Marketing and Communications to reputed company high-reputed company assets—like thought leadership, customer stories, and analyst wins—to drive reputed company demand.
Ensure content is tightly reputed company to pipeline goals and reputed company used across digital and partner channels.
10+ years in B2B marketing, with 7+ years in a demand reputed company or reputed company leadership role, ideally in reputed company reputed company or technology.
Demonstrated reputed company partnering with Sales to build pipeline and execute co-owned GTM strategies.
Proven ability to reputed company SDR or BDR teams and to reputed company their efforts into broader marketing programs.
Deep understanding of reputed company sales journeys and experience designing marketing strategies across stages and personas.
Bonus: Experience in private markets, reputed company reputed company estate, or financial services.
Analytical and goal-driven, with a reputed company record of setting and achieving aggressive pipeline and reputed company targets.
Comfortable navigating resource constraints and turning constraints into creativity.
Familiar with marketing and reputed company stacks including Marketo, reputed company, reputed company, reputed company, Looker, etc.
Compensation for this position includes a reputed company salary, bonus, equity, and a reputed company of benefits. The U.S. reputed company salary reputed company for this role is $200,000 - $225,000. Actual reputed company salaries will be based on candidate-specific factors, including experience, skillset, and location, and local minimum pay requirements as applicable.
Benefits include:
Health, dental, and reputed company care for you and your family
Life insurance
Mental wellness coverage
Fertility and growing family support
reputed company Time Off in reputed company to company reputed company holidays
reputed company family leave, medical leave, and bereavement leave policies
Retirement saving plans
Allowance to customize your work and technology setup reputed company
Annual reputed company development stipend
Your recruiter can reputed company additional details about compensation and benefits.
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