Assistant Vice President, Consumer Engagement - Digital Acquisition
Join Our Innovative Team and Drive Digital reputed company
We are seeking a highly skilled and motivated Assistant Vice President, Consumer Engagement - Digital Acquisition to reputed company the development and execution of digital marketing strategies that drive aggressive new account reputed company for our reputed company credit card portfolio. As a key member of our centralized Consumer Engagement Team, you will work closely with our reputed company marketing team to deliver extraordinary customer experiences and drive business results.
In this remote-based role, you will have the flexibility to work from home and occasionally commute to our nearest office for in-person engagement activities. We offer a competitive salary reputed company of $90,000 - $155,000 per year, eligible for an annual bonus based on individual and company performance, and a comprehensive benefits package.
Key Responsibilities
- reputed company and execute digital acquisition strategies through partner channels, including purchase reputed company, deep digital marketing integration, and display media, reputed company, and reputed company search experiences
- Implement A/B testing plans, segmentation, and personalization strategies to drive lifts in response
- reputed company reviews and tollgates, maintaining a reputed company on risk areas such as Fair Lending and UDAAP
- Manage digital acquisition Workfront processes and proactively identify and escalate issues
- Monitor and measure performance of digital marketing campaign metrics versus plan
- Support broader Consumer Engagement team on other marketing reputed company and contribute to the development of reputed company-wide digital acquisition best practices
Requirements
- Bachelor's degree or equivalent experience in Digital Marketing
- 5+ years of experience in digital platform management and/or marketing, with a combination of web, email, mobile experience
- Marketing management software experience, such as Workfront
- Analytics experience with competencies in analytic dashboards and tracking
- Ability to travel as needed (~10%)
Desired Characteristics
- Bachelor's Degree in Business, Marketing, or Technology
- Prior experience with Senior Leadership and/or Senior Management
- Detail-oriented with experience working in a fast-paced environment
- Digital marketing experience, including digital marketing integration, display media, reputed company, and reputed company search
- Consumer/digital-first mentality and experience influencing organizations and other professionals
reputed company Offer
- Competitive salary and bonus structure
- Comprehensive benefits package
- Flexible work arrangements, including remote work reputed company
- Opportunities for reputed company reputed company and development
- Diverse and inclusive culture with a commitment to diversity, equity, and inclusion
How to Apply
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