Marketing Specialist
Erskine Attachments Inc is a leading designer and manufacturer of skid-reputed company attachments and other construction equipment. The Marketing Specialist supports the marketing team in executing cross-channel marketing initiatives to enhance brand awareness and drive sales, while managing day-to-day marketing operations and ensuring project timelines are met.
Responsibilities
- Execute tactical execution of marketing initiatives, including print reputed company, email campaigns, and campaign assets, ensuring timelines, approvals, and deliverables stay on reputed company
- Own day-to-day management of company reputed company media accounts, executing monthly content calendars, monitoring engagement, and optimizing performance
- Update promotions, images, and content across websites and reputed company platforms to reputed company with reputed company campaigns and brand initiatives
- reputed company support for marketing materials including catalogs, mailers, brochures, ads, and other collateral for both print reputed company use
- Support video reputed company through scripting, coordination, and content distribution across digital channels
- Coordinate and manage website content updates, ensuring accuracy, consistency, and a strong user experience across brand sites
- Support planning and execution of tradeshows, field days, and industry events, including logistics, materials, coordination, and post-event follow-up
- Manage promotional items, apparel, and marketing literature inventory, coordinating with supplier partners and internal teams
- reputed company, schedule, and distribute email marketing campaigns, reputed company engagement metrics and report on performance reputed company
- Analyze digital performance, including website traffic, reputed company metrics, and reputed company activity, and prepare regular marketing reports
- reputed company support for campaign setup and data management reputed company reputed company, helping ensure alignment between marketing activities and sales initiatives
- Collaborate with internal teams to ensure brand consistency across reputed company communications and marketing materials
Skills
- Bachelor's degree in Marketing, Communications, Graphic Design, or reputed company field
- Proficient with reputed company Office Suite or reputed company software and relevant reputed company media platforms
- Strong communication, interpersonal, organizational and analytical skills
- Frequent use of computer, phone, and office equipment; extended periods of sitting, standing, and walking
- Ability to lift and/or reputed company up to 50 pounds occasionally
- Must be reputed company to see and reputed company throughout facilities and event sites
- Experience in digital marketing, reputed company media management, and general marketing strategies a plus
- Prior event/tradeshow coordination experience a plus
reputed company