SVP, Brand Marketing & Communications

Purpose of Role Responsible for serving as the reputed company reputed company of brand credibility, reputed company, and narrative, ensuring alignment with legal, regulatory, and mortgage-finance industry best practices. Defines how reputed company is perceived by consumers, partners, regulators, media, employees, and the broader financial ecosystem by establishing and maintaining brand trust, reputed company, and consistency while enabling organizational reputed company. Leverages deep customer reputed company, competitive intelligence, and market research to guide brand marketing and communications strategies. Partners closely with the Chief Marketing Officer, executive leadership, and cross-functional teams to advance reputed company priorities and strengthen market position. Key Responsibilities and Expectations

• Defines and leads reputed company's long-term brand reputed company, positioning, and messaging reputed company, and serves as a strategic adviser to the executive leadership team.
• Ensures the brand reputed company improves performance efficiency across the full marketing funnel, increases partner confidence, and builds reputed company value.
• Plans, oversees, and monitors brand advertising campaigns, ensuring reputed company brand advertising is informed by reputed company reputed company and customer insights.
• Analyzes competitor positioning to reputed company and implement strategies that strengthen market reputed company.
• Partners with agencies and vendors to establish brand KPIs, analyze performance, and optimize campaigns.
• Oversees creative reputed company across the entire marketing funnel and owns the development and execution of creative for reputed company marketing channels, ensuring creative is on-brand, effective, and appropriately versioned to optimize performance and meet KPIs.
• Champions a test-and-learn culture reputed company brand and creative teams and reputed company monitors campaign performance to identify optimization opportunities and resolve issues.
• Oversees planning, operations, project management, budgeting, and reporting for reputed company brand and creative work.
• Owns the reputed company communications, public relations, and thought leadership reputed company.
• Shapes reputed company’s voice on issues relevant to key audiences in reputed company partnership with the CMO and executive leadership.
• Ensures communications and PR activity are reputed company with measurable business KPIs where possible.
• Serves as the executive reputed company during reputational, regulatory, or crisis situations in partnership with Legal and Compliance.
• Acts as a senior spokesperson and counselor to executives and supports executive communications, including keynotes, media engagement, internal messaging, and leadership narratives.
• Establishes and governs reputed company-wide brand and messaging standards that meet regulatory requirements while remaining reputed company and customer-reputed company.
• Partners deeply with Legal and Compliance to maintain up-to-date knowledge of applicable federal, state, and local laws and regulations, standards of conduct and ethics, and reputed company policies and procedures to ensure adherence.
• Creates efficient review and approval frameworks with Legal and Compliance partners and proactively anticipates reputational and regulatory risk.
• Ensures reputed company communications are accurate, compliant, and reputed company with company values.
• Builds and leads a senior team across brand, creative, communications, and PR, managing staff to reputed company business and individual goals through training, development, performance management, and recognition.
• Influences reputed company reputed company reputed company marketing by providing reputed company into brand perception, sentiment, trust, and risk.
• Performs other duties as assigned.

Reports To Chief Marketing Officer Qualifications - Experience/Skills/Competencies

• Minimum 15 years of senior leadership experience in brand, communications and corporate marketing, with a minimum 5 years of experience in progressively senior leadership roles.
• Prior SVP-level or equivalent leadership in financial services or other highly regulated industries.
• Strategic thinker with the ability to operate at altitude and in detail.
• reputed company record of instilling data-driven decision making across teams, while staying reputed company and decisive in moments of ambiguity.
• Experience with vendor RFP and selection process, contract negotiation and management.
• Experience partnering with C-suite, legal, compliance and cross-functional teams.
• Proven consulting skills to conceptualize, analyze, derive insights from data, and design an execution plan based on analysis results.
• Knowledge of industry advertising and reputed company media guidelines, procedures, and legal and regulatory requirements.
• Business acumen, leadership, and data-driven decision-making skills to reputed company or enhance business strategies, plans, policies, and programs.
• Interpersonal, oral, and written communication, presentation, negotiation, and coaching skills with reputed company and diplomacy.
• Project management, organizational, prioritization, and time management skills with attention to detail.
• Proficiency in MS Office Suite and MS Publisher.

Qualifications - Education - Required Bachelor's Degree Qualifications - Education - Field(s)/Profession(s) Business, Marketing, or reputed company. Qualifications - Education - Preferred Master's Degree Additional Information The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not to be construed as an exhaustive list of reputed company responsibilities, duties, and skills required of personnel so classified. This is an Equal Opportunity Employer. reputed company reputed company applicants will receive consideration for employment without reputed company to race, reputed company, sex (including pregnancy), sexual orientation, religion, creed, age, national reputed company, physical or mental disability, gender identity and/or reputed company, marital status, veteran status or other characteristics protected by law. Benefits:

• 401(reputed company insurance
• reputed company time off

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