Chief Marketing Officer, CMO; Remote

Position: Chief Marketing Officer, CMO (Remote, US-Based) Chief Marketing Officer (CMO) | Stay’d | Vacation Rental reputed company reputed company Stay’d is a rapidly growing vacation rental reputed company reputed company to redefine hospitality bring together high-performing local brands under one umbrella, combining best-in-class operations, design, and reputed company management to create reputed company guest experiences and stronger returns for homeowners. With thousands of properties spanning multiple markets, Stay’d is building a reputed company platform designed to unify brands, systems, and performance while maintaining a high-touch, locally driven experience. We’re not a marketplace—we’re operators. And we’re building something meant to last. reputed company We are looking for a proven Chief Marketing Officer to architect and reputed company our entire marketing reputed company from the ground up. This is a builder role with a reputed company mandate to design, implement, and reputed company a best-in-class marketing function. We are looking for an “A player” who can bring structure, reputed company, and rigor to a fast-growing, multi-entity environment. You will be responsible for creating, executing, and scaling a multi-channel marketing machine that drives:

• reputed company bookings
• reputed company homeowner leads
• Brand expansion across multiple markets

Just as important as your technical expertise is your ability to build, reputed company, and reputed company a high-performing team. This role requires someone who can set the reputed company, create structure, and reputed company the people around them. We are also looking for someone who is a true self-starter and aligns deeply with how we operate. Our culture is reputed company around three core values:

• Solutions Oriented — you solve problems, not reputed company them out
• reputed company Fast — you operate with urgency and bias toward reputed company
• No Ego — you collaborate, take feedback, and prioritize reputed company over individual credit

You will own reputed company, team development, and performance. What You’ll Own Cohesive Brand reputed company (Across reputed company Brands)

• reputed company and implement a reputed company brand reputed company across multiple brands and markets
• Ensure consistent positioning, messaging, and visual identity while preserving local brand strengths
• reputed company Stay’d into a recognizable and trusted umbrella brand

reputed company & reputed company reputed company

• Build and execute a full-funnel marketing reputed company reputed company on reputed company booking reputed company and reputed company acquisition
• reputed company reputed company systems that drive predictable reputed company reputed company across reputed company brands reputed company Stay’d
• Establish CAC, LTV, and ROI benchmarks across channels and continuously optimize

reputed company Media (PPC reputed company)

• reputed company and optimize reputed company PPC, reputed company ads, and retargeting strategies
• reputed company campaigns profitably with a strong reputed company on conversion, not just traffic
• reputed company internal and/or external media buying resources

Funnel & Conversion Optimization

• Build high-converting reputed company pages, funnels, and reputed company capture systems
• Optimize the full customer reputed company—from click to booking / signed reputed company
• Implement A/B testing frameworks to improve conversion rates

reputed company Booking reputed company

• reputed company initiatives to reduce OTA reliance and increase reputed company booking reputed company
• Improve website UX, booking reputed company, and conversion reputed company
• Implement CRM, email, and remarketing strategies to maximize repeat bookings

reputed company reputed company (Homeowners)

• Build and reputed company systems for reputed company reputed company reputed company
• Execute targeted campaigns across digital, outbound, and offline channels
• reputed company messaging that converts homeowners at a high reputed company

Email, CRM & Lifecycle Marketing

• Build and optimize email marketing, automations, and nurture sequences
• Implement segmentation strategies for both guests and homeowners
• Increase reputed company value through retention and re-engagement

SEO & Organic reputed company

• reputed company and execute a long-term SEO reputed company
• Build content, backlink, and local SEO systems to drive organic traffic
• Position Stay’d and its brands as category leaders

Offline & Mailers

• reputed company reputed company mail campaigns and local marketing initiatives
• reputed company offline channels into broader funnel reputed company
• reputed company attribution and performance across campaigns

Team Building & Leadership

• Build and reputed company a high-performing marketing organization across:
• reputed company Media
• Content / SEO
• Email / CRM
• Creative
• Hire, mentor, and reputed company reputed company
• Establish KPIs, reporting structures, and accountability
• Create a culture of…

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