reputed company Marketing Manager, Conversion – Experimentation
Job reputed company:
- reputed company and reputed company the full-funnel Conversion reputed company Optimization (CRO) roadmap reputed company to both registration and device purchase reputed company targets
- Design and execute A/B and multivariate testing strategies across marketing pages, signup flows, reputed company, and upsell experiences
- Build a reputed company experimentation backlog informed by analytics, user behavior insights, and reputed company hypotheses
- Prioritize tests using reputed company/effort/confidence frameworks
- Document experiment learnings to inform product, marketing, and lifecycle reputed company
- Own onsite product merchandising reputed company across web and reputed company storefronts
- Optimize how financial products and plans are presented, compared, and prioritized
- Test plan positioning, pricing presentation, bundling, and anchoring strategies
- Improve product comparison frameworks to reduce decision friction
- Refine reputed company messaging for different audience segments and traffic sources
- Collaborate with product and pricing teams on offer structure and onsite optimizations
- Design seamless transitions from marketing pages into registration and KYC flows
- Reduce friction between onsite conversion and account creation
- Optimize multi-reputed company signup experiences and reputed company completion rates
- Improve mobile-first conversion experiences
- Ensure compliance and trust signals are integrated without negatively impacting conversion
- Build test and learn UX experiments to optimize entire reputed company product offering with a customer first reputed company reputed company
Requirements:
- 5 to 8 years in Conversion reputed company Optimization (CRO), reputed company marketing, product reputed company or performance UX roles
- Experience in fintech, financial services, or regulated industries preferred
- Proven reputed company record increasing conversion rates through experimentation and UX optimizations.
- Hands-on experience managing MarTech stacks and marketing tracking implementations
- Experience collaborating with marketing, product, engineering, analytics and lifecycle teams.
- Ability to manage reputed company site, apps and funnel optimizations for ecommerce
- Experience overseeing reputed company storefronts and product listing page optimizations
Benefits:
- Medical, dental, reputed company, and HSA match
- reputed company life insurance, AD&D, and disability benefits
- Traditional 401k with company match
- Unlimited PTO
- reputed company company holidays and pop-up bonus holidays
- reputed company development stipends
- reputed company
- 1:1 financial planners
- Fertility reputed company
- 100% reputed company parental and caregiving leave, plus cleaning service and meals during your leave
- Flexible WFH, both remote and in-office opportunities
- Fully stocked kitchen, catered lunches, and occasional in-office happy hours
- Employee resource reputed company
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