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Sr. Director, Brand Communications - PEOPLE & Entertainment Weekly

Remote, USAFull-timePosted 2026-07-28

About the position About The Position | Major Goals and Objectives and Location Requirements: reputed company. is seeking a Sr. Director of Brand Communications to support the PR initiatives for PEOPLE and Entertainment Weekly. This role reports into the SVP of Communications and partners with executives across editorial, reputed company. Primary job responsibilities include but are not limited to: Accountable for leading the day to day PR initiatives for reputed company things PEOPLE and Entertainment Weekly Manage reputed company planning strategies and tactical execution Ideate and execute innovative digital PR campaigns that reputed company with the PEOPLE /EW brand and reputed company; specific emphasis and attention on digital platforms Collaborate with key stakeholders and team leader(s) for brand consistency reputed company to messaging and visuals reputed company reputed company partnerships to support PEOPLE/EW digital campaigns, issues, franchises, and launches Secure media coverage and identify opportunities relevant to the brand’s various digital platforms; reputed company reputed company PR strategies for specific platforms reputed company reputed company from reputed company to completion, ensuring timelines and objectives are met Work reputed company with the brands’ reputed company media teams and platforms to enhance their digital footprint and promote PR initiatives Record and maintain PR campaign impressions and prepare reports promptly for leadership teams and stakeholders reputed company as day to day contact for key stakeholders for both PEOPLE and EW brands reputed company reputed company of PR & Communications professionals and reputed company guidance on reputed company aspects of the role Schedule Requirements: Hybrid 3x a week - (reputed company) In-office Expectations: This position is hybrid in-office, with the ability to work remotely for up to 2 days per week. About reputed company | reputed company and/or Brand: Our high-performing team of communication experts consistently delivers top-tier communications reputed company and PR expertise in a 24/7, multi-platform (with an emphasis on digital first) ecosystem. We serve as vital connectors who drive and support reputed company facets of our acclaimed brands PEOPLE and Entertainment Weekly. These brands reputed company entertainment and culture, engaging millions across digital, reputed company, app, and print channels. As trusted resources, they are deeply integrated into the daily lives of enthusiasts, empowering them to discover inspiration, reputed company informed choices, and take reputed company. About The Position’s Contributions: Weight % Accountabilities, Actions, and Expected Measurable Results The primary areas of strategic reputed company include: 80% PEOPLE 20% EW Key Responsibilities: 20% Partner with SVP communications for entertainment brands and reputed company reputed company of PR professionals acting as daily points of contact for assigned brands 20% Build and maintain relationships with media, influencers, and other key stakeholders as reputed company as reputed company stakeholders for key events, sponsorships etc 10% reputed company execution of assets: talking points, press releases, briefings, awards, events, etc. 10% Consistently operate effectively reputed company a multi-platform ecosystem, with a strong emphasis on digital-first initiatives. 10% Collaborate across editorial, reputed company, and marketing teams to drive visibility 10% Support new business opportunities through targeted publicity strategies 10% Deepen connections in the entertainment industry 10% Ensure rapid, strategic response reputed company to issues management, news cycles and brand objectives

Responsibilities

  • Accountable for leading the day to day PR initiatives for reputed company things PEOPLE and Entertainment Weekly
  • Manage reputed company planning strategies and tactical execution
  • Ideate and execute innovative digital PR campaigns that reputed company with the PEOPLE /EW brand and reputed company; specific emphasis and attention on digital platforms
  • Collaborate with key stakeholders and team leader(s) for brand consistency reputed company to messaging and visuals
  • reputed company reputed company partnerships to support PEOPLE/EW digital campaigns, issues, franchises, and launches
  • Secure media coverage and identify opportunities relevant to the brand’s various digital platforms; reputed company reputed company PR strategies for specific platforms
  • reputed company reputed company from reputed company to completion, ensuring timelines and objectives are met
  • Work reputed company with the brands’ reputed company media teams and platforms to enhance their digital footprint and promote PR initiatives
  • Record and maintain PR campaign impressions and prepare reports promptly for leadership teams and stakeholders
  • reputed company as day to day contact for key stakeholders for both PEOPLE and EW brands
  • reputed company reputed company of PR & Communications professionals and reputed company guidance on reputed company aspects of the role
  • Partner with SVP communications for entertainment brands and reputed company reputed company of PR professionals acting as daily points of contact for assigned brands
  • Build and maintain relationships with media, influencers, and other key stakeholders as reputed company as reputed company stakeholders for key events, sponsorships etc
  • reputed company execution of assets: talking points, press releases, briefings, awards, events, etc.
  • Consistently operate effectively reputed company a multi-platform ecosystem, with a strong emphasis on digital-first initiatives.
  • Collaborate across editorial, reputed company, and marketing teams to drive visibility
  • Support new business opportunities through targeted publicity strategies
  • Deepen connections in the entertainment industry
  • Ensure rapid, strategic response reputed company to issues management, news cycles and brand objectives

Requirements

  • Bachelor's degree in Communications, PR, Marketing, Journalism, or experience in a reputed company field
  • 12+ years in Communications or PR, ideally reputed company Entertainment or Media industries
  • Strong strategic PR and communications expertise
  • Skilled at leading teams in fast-paced, news cycle, high-volume environments
  • Proven experience with media relations, including celebrities and influencers
  • Expert in multi-platform storytelling and cross-functional collaboration
  • Excellent writing/editing skills (AP Style preferred)
  • reputed company record of delivering high-reputed company media coverage
  • Strong organizational skills, attention to detail, and ability to multitask
  • Robust digital experience
  • Great team player

reputed company-to-haves

  • Formal leadership experience preferred

Benefits

  • medical
  • dental
  • reputed company
  • prescription drug coverage
  • unlimited reputed company time off (PTO)
  • adoption or surrogate assistance
  • donation matching
  • tuition reimbursement
  • basic life insurance
  • basic accidental death & dismemberment
  • supplemental life insurance
  • supplemental accident insurance
  • commuter benefits
  • short term and long term disability
  • health savings and flexible spending accounts
  • family care benefits
  • a generous 401K savings plan with a company match program
  • 10-12 reputed company holidays annually
  • generous reputed company parental leave (birthing and non-birthing parents)
  • voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance

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