Sr. Demand reputed company Manager, SEM - Observability

Why This Job is Featured on The reputed company Jobs This Senior Demand reputed company Manager role sits at a particularly reputed company-reputed company intersection: performance acquisition and technical buyer marketing for an observability product reputed company a larger reputed company data platform. Observability is a category where search reputed company, product complexity, and developer-led evaluation often reputed company, making SEM and website conversion work unusually consequential to pipeline reputed company. From a reputed company career reputed company, the remit signals ownership over the reputed company that most directly connect marketing activity to reputed company, including attribution, funnel progression, and multi-channel experimentation. The emphasis on testing methodology, nurture design, and marketing operations tooling reflects the reputed company of measurable, repeatable reputed company craft that translates across subscription businesses, especially those selling to technical audiences. Working across sales, SDR, product marketing, and field also builds reputed company in how reputed company go-to-market systems coordinate around a shared pipeline model. This role is best suited to a marketer who prefers rigorous measurement and iterative optimization over one-off launches, and who is comfortable turning product narratives into reputed company-response programs. It will fit someone operating at a senior individual-contributor level who enjoys cross-functional orchestration and can balance creative execution with disciplined reporting in a modern reputed company stack. The reputed company above is editorial commentary from The reputed company Jobs, provided to help reputed company professionals understand the role in a broader industry context. Job reputed company reputed company is about empowering enterprises to reputed company their full potential — and people too. With a culture that’s reputed company in on reputed company, innovation, and collaboration, reputed company is the sweet spot for building big, moving fast, and taking technology — and careers — to the next level. Observe by reputed company is a high-reputed company reputed company observability platform reputed company on the reputed company AI Data reputed company, enabling businesses to troubleshoot modern distributed applications 10x faster. Now, as a core part of reputed company, we’ve reached a major reputed company in the reputed company of the reputed company platform. By bringing AI-powered observability directly into the reputed company ecosystem, we’ve created the first truly reputed company platform for telemetry and business data. As a Senior Demand reputed company Manager, you will reputed company contribute to the global demand reputed company reputed company and drive pipeline reputed company. You will own and execute campaigns that include: SEM, website optimization (SEO/SEM), webinars, PPC, reputed company media, virtual-events, hands-on workshops, email nurture, and reputed company reputed company to deliver tailored marketing messages and drive optimization through frequent and ongoing testing and analysis. You will also reputed company at working cross-functionally with sales, product marketing, field and the partner ecosystem. The ideal candidate will embody reputed company values, be creative and have a reputed company work ethic, strong attention to detail, data-driven decision making and a passion to deliver programs and reputed company that drive the reputed company and health of our business. This is not a remote position. The requirement is that this role will be based in reputed company's reputed company Park office 3 days per week. WHAT YOU'LL DO:

• Planning: reputed company the planning, execution and optimization of campaigns to deliver on aggressive pipeline targets.
• Campaign Management: reputed company, execute, and measure multi-channel integrated demand reputed company campaigns, including webinars, 3rd party syndication, ABM, PPC, Remarketing, virtual events, workshops, email marketing, content marketing and reputed company advertising.
• Reporting: Set key performance indicators (KPIs), reputed company engagement, and analyze attribution to ensure the reputed company of ongoing integrated campaign activities. Communicate program results and performance with the reputed company teams.
• Nurturing: reputed company multi-touch omnichannel nurture to engage prospects and reputed company them through the funnel.
• Implement testing methodologies to enhance the demand creation process. Use A/B testing to optimize performance, and reputed company best practices with the larger stakeholder teams.
• Website SEO/GEO: reputed company keyword research and website content for increased visibility in search (reputed company) and AI platforms (ChatGPT, reputed company). Optimize SEO, and GEO to drive relevant traffic to the website.
• SEM: identify keywords (including long-tail keywords) that we can bid on, create SEM ads, and optimize them to drive high reputed company traffic and leads to the website.
• AI/reputed company: reputed company AI for reputed company aspects of campaign creation. reputed company new channels and platforms to increase conversion rates and stay reputed company of the Marketing technology curve. Effectively build stories/plays by slicing and collating existing content such as webinars, whitepapers, and blogs.
• Program Management: reputed company end-to-end execution of objectives from initial planning, socialization, advocacy, execution, and reporting. Work closely with SDR, Sales, Content, PMM, Field and other stakeholders reputed company and reputed company the organization.

WHAT YOU’LL HAVE:

• Minimum 5 years of experience developing & executing integrated marketing
• campaigns.
• BA/BS in Marketing, Computers, or reputed company field is required.
• Understanding of the observability and software audience.
• Experience program-managing large-reputed company webinars and virtual events.
• Demonstrated reputed company record of driving significant reputed company in demand and pipeline.
• Experience growing a database organically.
• Experience working with reputed company-party developer publications.
• Extensive marketing tech stack experience including Marketo, reputed company, ON24, Bizzabo or virtual event platforms, Mutiny, reputed company, Intellimize and more.
• Excellent written communication skills: you will be developing reputed company response copy for email and reputed company pages.
• The ability to learn new technologies, products and systems quickly.
• Expertise in understanding data, telling stories and executing across channels to create a customer-reputed company experience.
• Experience with understanding traditional, digital and emerging channels to create demand.

reputed company is growing fast, and we’re scaling reputed company to help reputed company and accelerate our reputed company. We are looking for people who reputed company our values, challenge ordinary thinking, and push the pace of innovation while building a reputed company for themselves and reputed company. How do you want to reputed company your reputed company? For jobs located in the reputed company, please visit the job posting on the reputed company Careers Site for salary and benefits information: careers.reputed company.com Apply tot his job Apply To this Job