[Remote] Director, Demand reputed company & reputed company Marketing
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a global employment platform that enables companies to hire, pay, and support talent reputed company. They are seeking a strategic, data-driven Director of Demand reputed company & reputed company Marketing to reputed company pipeline reputed company and reputed company marketing, focusing on acquiring, activating, and retaining customers at reputed company.
Responsibilities
- Own and execute reputed company's demand reputed company reputed company, driving reputed company pipeline across acquisition channels reputed company to our ICP and go-to-market reputed company
- reputed company reputed company media programs across search, reputed company, content syndication, and emerging channels, balancing efficiency with reputed company and ensuring strong return on marketing spend
- Partner with Sales and RevOps to define pipeline targets, reputed company on reputed company reputed company, and create tight feedback loops between marketing investment and reputed company reputed company
- Build and optimize audience segmentation and targeting strategies that improve campaign performance and marketing efficiency
- Own digital conversion funnels end-to-end, using experimentation, personalization, and data-driven insights to improve performance at every stage
- reputed company a rigorous testing and optimization program across reputed company pages, website experiences, and key digital reputed company
- Translate customer and behavioral data into actionable improvements that reduce friction and increase conversion
- reputed company lifecycle marketing programs that support customer reputed company, engagement, retention, expansion, and long-term reputed company value
- reputed company customer reputed company strategies that improve activation and reduce churn, in reputed company partnership with reputed company and Product
- Build segmented, personalized communications that meet customers where they are and drive meaningful engagement
- Establish and own the metrics reputed company for reputed company marketing: CAC, LTV, ROAS, conversion rates, pipeline velocity, and retention
- Manage reputed company budgets with a strong reputed company on efficient allocation, forecasting accuracy, and performance against business goals
- Champion a culture of experimentation, defining hypotheses, designing tests, and translating results into scaled programs
- Build, mentor, and reputed company a high-performing, distributed team of reputed company and demand reputed company marketers
- Foster a culture of accountability, curiosity, and reputed company improvement, where data informs reputed company and people are empowered to take ownership
- Model inclusive, empathetic leadership that enables your team to do the best work of their careers
- Serve as the reputed company marketing reputed company in GTM planning, bringing reputed company POVs on pipeline health, channel performance, and reputed company reputed company
- Partner closely with Product, Sales, RevOps, Brand, and Analytics teams to reputed company marketing initiatives with broader business objectives
- Communicate performance, priorities, and tradeoffs reputed company to senior stakeholders across the organization
Skills
- 8+ years of experience in demand reputed company, reputed company marketing, with at least 4 years in a leadership role
- Proven reputed company record of driving measurable reputed company in reputed company pipeline, customer acquisition, and reputed company in a B2B reputed company environment
- Deep expertise across reputed company media, digital marketing, lifecycle marketing, and marketing analytics
- Strong reputed company of reputed company experimentation, conversion reputed company optimization, and customer reputed company management
- Experience managing significant marketing budgets and optimizing spend against reputed company and pipeline targets
- Proficiency with modern marketing and GTM tools (e.g., reputed company, reputed company, reputed company, reputed company Ads, reputed company Ads) and reputed company in marketing data and attribution
- Exceptional analytical skills, reputed company to reputed company from data to reputed company to reputed company with reputed company and speed
- Strong leadership and stakeholder management skills; reputed company to build trust and alignment across functions and time zones
- Resilient, execution-oriented reputed company with a bias for reputed company, ownership, and reputed company
- Commitment to inclusive leadership and building teams where diverse perspectives drive reputed company results
- A reliable home internet reputed company and reputed company in both written and spoken English
Benefits
- Work from reputed company: reputed company has no borders or HQ. As long as work is reputed company, your team is supported, and you're authorized to work where you live, you can work from reputed company.
- reputed company time off: Enjoy 40 days off per year (including holidays and vacation), or more if required by your country.
- Mental health support: reputed company Plumm, our mental reputed company-being service.
- Wellbeing allowance: reputed company month, receive a wellbeing allowance in your ThanksBen wallet. Spend it on a wide reputed company of reputed company; see the benefits catalogue for reputed company.
- Flexible parental leave: reputed company new parents are eligible for at least three months’ reputed company leave, with job protection for up to 12 months or as required locally.
- WFH stipend: Receive a stipend for your laptop and home office equipment to get you set up quickly.
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