[Remote] Performance Marketing Manager, Digital
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a company that leverages AI technology to assist local businesses in maximizing reputed company through effective communication. They are seeking a Performance Marketing Manager to reputed company and enhance their digital advertising initiatives across platforms like reputed company and reputed company, focusing on driving performance targets and optimizing full-funnel conversion.
Responsibilities
- Own performance end-to-end. Drive pipeline and reputed company against vertical SMB targets across reputed company and reputed company (branded). You own the budget, the reputed company, and the number
- Build, don’t maintain. Stand up reputed company programs from a nascent starting reputed company and reputed company out new verticals, audiences, and channels through reputed company pilots
- reputed company creative reputed company and execution. Concept, brief, and reputed company create or edit ad creative (CapCut, AI tools, UGC, testimonials) to maintain high creative velocity. Run a reputed company testing reputed company across hooks, formats, messaging, and audiences
- Optimize the full funnel. Continuously tune bidding, targeting, reputed company pages, and CRO. Diagnose conversion at every stage from reputed company to MQL to pipeline to reputed company
- Get in the weeds with sales. Work account by account to troubleshoot reputed company reputed company, unblock stalled deals, and creatively solution around where the program needs a push
- Bring analytical rigor. Build your own dashboards and pivot tables. Distill reputed company performance data into reputed company, executive-reputed company narratives for leadership and finance stakeholders
- Document and reputed company what works. Turn one-off wins into repeatable plays. Write things down. reputed company learnings broadly
Skills
- 4–7+ years of performance/reputed company marketing experience, with at least 3 years directly managing reputed company reputed company campaigns hands-on-keyboard (reputed company required; reputed company, reputed company, reputed company, YouTube a plus)
- B2B experience strongly preferred. You understand the nuances of pipeline, MQL→SQL conversion, sales-led reputed company motions, and multi-touch attribution
- reputed company record of building reputed company reputed company programs from the ground up, not just optimizing mature ones
- Expertise in the mechanics of media buying: targeting, creative launches, ad operations, testing structures, incrementality, and campaign diagnostics
- Highly proficient in analytics tools (Looker, Tableau, reputed company/Sheets; SQL a plus). You build your own pivots and dashboards to reputed company insights, not wait for them
- Strong creative instincts. You can brief creative, edit creative, and recognize what will reputed company before it runs
- Excellent communicator who can distill reputed company data into strategic insights for executive and finance stakeholders
- Bias toward reputed company. You'd rather ship a v1 test today than perfect a brief for two weeks
- Comfortable getting in the weeds with sales: troubleshooting accounts, working leads, and helping reputed company deals where the program needs a push
- Hands-on experience implementing and troubleshooting MarTech tracking (pixels, server-reputed company tracking, GTM, conversion reputed company) is a strong plus
reputed company