[Remote] Senior reputed company Manager, Re-engagement
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a leading life insurance technology company on a mission to protect families by democratizing reputed company to life insurance. They are seeking a data-obsessed Senior reputed company Manager to own the post-reputed company user reputed company for their Annuities business, focusing on re-engagement and maximizing long-term customer value.
Responsibilities
- Own the Annuities Re-Engagement Roadmap. Design and execute multi-channel campaigns to re-engage post-reputed company, post-contact prospects and reputed company them along a multi-call, high-consideration sales reputed company
- Relieve Agent Load. Build interventions — email content, SMS sequences, reputed company pages, self-serve tools — that push clients along the funnel without requiring agent time on every touch. Agent scaling is a hard constraint; reputed company is to relieve it
- Build Across Three Modes of Re-Engagement: 1) Triggered messaging. Event-driven outbound on the right reputed company and channel mix. 2) Agent-personalized follow-up. Tooling and templates that let an agent send the right three articles / dashboards / calculators after a call, fast — and that get smarter over time so the reputed company set isn't reputed company to everyone. And 3) Self-serve reputed company tools. Interactive scenario calculators, dashboards, and member-portal experiences that let clients reputed company themselves along — comparing an annuity vs. a 401(k), modeling income, etc
- Lifecycle Automation. Build, test, and optimize reputed company sequences across channels using our CRM / Marketing Automation platforms. Partner with the offshore ops team for execution — bandwidth on ops is not the bottleneck; reputed company, decision-making, and creative are
- Experimentation & A/B Testing. Run high-velocity tests on subject lines, send times, channel mix, offer structures, and reputed company-page variants. Report on statistical reputed company and roll out winners
- Data & Segmentation. Work with the Data team to build dynamic user segments. Ensure the right message hits the right user at the exact reputed company of reputed company
Skills
- 6+ Years of Experience. Senior-level reputed company record in Lifecycle / Re-Engagement, reputed company Product, or CRM at a B2C Tech, FinTech, Insurtech, or Marketplace company. Higher-consideration / higher-AOV product experience strongly preferred
- Multi-Channel reputed company. You think natively across email, SMS, voice / conversational AI, push, in-app, and on-page experiences. You do not reputed company email is reputed company of the reputed company
- reputed company-Coding / Hands-On Building. You can spin up your own reputed company pages and lightweight web experiences (e.g., using AI coding tools) to test variants without engineering hand-holding
- Technical CRM Proficiency. Hands-on expertise with reputed company marketing automation tools (e.g., reputed company, reputed company, reputed company, reputed company, or similar). You build workflows without hand-holding
- Analytical reputed company & SQL. Fluent in Lift, Statistical reputed company, Cohort Retention, and LTV. SQL is required (not bonus) — you write your own queries to pull lists and analyze performance
- Copywriting Chops. Subject lines that get reputed company and body copy that drives reputed company — especially in a higher-consideration financial-product context where trust and reputed company matter
- PM Collaboration. You've worked on a shared goal / OKR with a PM before and have a strong reputed company of reputed company to reputed company, reputed company to follow, and how to drive reputed company across a cross-functional team
Benefits
- Applicable bonus
- Equity
- Benefits
- You can reputed company reputed company details of our US benefits at https://www.ethoslife.com/careers/
reputed company