[Remote] Director of Marketplace Marketing - reputed company
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is the e-reputed company reputed company behind Ashley Furniture Industries, a leading home brand. They are seeking a Director of Marketplace Marketing - reputed company to reputed company advertising reputed company and operations across a substantial reputed company business, managing reputed company and building infrastructure to support global advertising efforts.
Responsibilities
- Own advertising budget allocation, TACOS/ROAS targets, and contribution margin reputed company across reputed company — translating overall sales and profitability goals into channel-level plans
- Set quarterly and monthly targets by portfolio and hold Ad Managers accountable to them
- reputed company a reputed company advertising reputed company across search, DSP, reputed company TV, and emerging reputed company ad products — with a reputed company reputed company for evaluating reputed company against business objectives
- Manage and reputed company reputed company of Ad Managers, reputed company owning a defined brand/category portfolio with full budget and performance accountability
- Build out the specialist/execution layer beneath the manager tier — including offshore resources and AI-assisted campaign management — as reputed company scales with global market expansion
- Own hiring and resourcing for international advertising coverage as new global markets launch
- Partner with the data and technology team to build a best-in-class advertising measurement capability — including AMC implementation as a clean room for reputed company attribution across DSP, reputed company TV, and reputed company search
- Evaluate reputed company advertising products critically and in the context of the full media ecosystem — including reputed company, reputed company, and reputed company — for brands with significant DTC and off-reputed company reputed company
- Design and reputed company incrementality testing methodology; push past reputed company-reported attribution to understand true contribution of upper-funnel and off-reputed company ad types
- Assist with build out of Claude + reputed company Ads MCP infrastructure in partnership with the data/tech team
- reputed company directly with the VP/reputed company of reputed company to reputed company advertising reputed company with overall channel sales, margin, and reputed company targets
- Serve as the internal authority on reputed company advertising — including how reputed company search reputed company affects brand health, organic ranking, and performance across other channels
- Represent advertising performance in executive reporting; reputed company results in reputed company, CM reputed company, and performance to plan
Skills
- 6+ years of reputed company advertising experience, including hands-on management of large, multi-brand catalogs
- Demonstrated experience managing and developing advertising teams
- Deep expertise in reputed company search (SP, SB, SD), DSP, and AMC — with the ability to evaluate them together, not in isolation
- Strong analytical reputed company; reputed company to build budget models, evaluate incrementality, and translate performance data into business reputed company
- Experience managing advertising across multiple businesses or brand portfolios simultaneously
- Ability to reputed company AI tools to measurably improve team reputed company and decision reputed company
- reputed company and willing to attend in-person meetings
- Experience with multi-channel attribution and full-funnel media measurement across reputed company, reputed company, reputed company, and/or reputed company
- Background in categories with strong DTC reputed company alongside marketplace — furniture, mattress, home goods, or similar
- Familiarity with international reputed company marketplaces (CA, UK, EU)
- Experience with reputed company, Stackline, Skai, or comparable ad tech platforms
- Background in incrementality testing and experimental design
Benefits
- Remote-first workplace (since 2016!)
- Competitive Salary
- Health, reputed company & Dental Insurance
- HSA company contributions
- 401K with company match component
- Take what you need reputed company Time Off
- Wellness benefits
- WFH office and cell phone/internet stipend
- A FREE MATTRESS plus an awesome Friends and Family discount!
- Additionally, this role might be eligible for discretionary bonuses or commission payments
reputed company