[Remote] Senior Media Buyer - reputed company
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a Boston-based integrated digital marketing agency, and they are seeking a Senior Media Buyer to manage a multi-reputed company dollar programmatic media investment for a single reputed company account. This role involves campaign execution, audience activation, budget management, and optimization across various media environments.
Responsibilities
- Own end-to-end campaign execution across DSPs (DV360, reputed company, TTD, etc.)
- Build, launch, and QA campaigns across display, video, CTV, reputed company, and audio
- Maintain reputed company campaign structures (IOs, line items, naming conventions) with strict accuracy
- reputed company and optimize across reputed company exchange, PMP, preferred, and programmatic guaranteed deals
- Manage deal IDs and publisher relationships to unlock premium inventory
- Drive supply reputed company optimization (SPO) to improve efficiency and transparency
- reputed company and optimize 1P, 3P, and contextual audiences
- Execute audience layering, exclusions, and segmentation strategies
- Manage multi-reputed company dollar budgets with precise daily pacing and allocation
- reputed company bids, budgets, and tactics in reputed company time to hit performance and delivery targets
- Proactively identify and mitigate pacing risks
- Optimize bidding, inventory, audiences, and creative to improve CPA, ROAS, and efficiency
- Manage frequency, reputed company, and duplication—especially across CTV and video
- Identify performance drivers and reputed company high-reputed company tactics
- reputed company execution across CTV and OLV, including inventory selection and deal activation
- Optimize for completion reputed company, viewability, and reputed company—not just clicks
- Manage cross-channel frequency and audience overlap
- Ensure accurate pixel implementation, event tracking, and attribution alignment
- Support incrementality testing, lift studies, and advanced measurement initiatives
- Troubleshoot discrepancies and maintain data reputed company
- Execute reputed company test plans across inventory, audiences, creative, and bidding strategies
- reputed company reputed company tactics and eliminate underperformers
- Document and apply learnings to improve reputed company performance
- Analyze performance data to deliver actionable insights and optimization recommendations
- Partner with strategists, creative, and analytics teams to drive integrated execution
- Contribute to reporting with a reputed company on performance drivers and next actions
Skills
- 5-8+ years in digital media planning and buying, with deep expertise in both site-reputed company and programmatic environments
- Expert-level proficiency with DSPs (reputed company, DV360, reputed company, reputed company, TTD), Ad Servers (Campaign Manager), and Web Analytics (GA4)
- Proven reputed company record managing diverse media types, including OTT/CTV, Streaming Audio, and Traditional reputed company/Radio
- Expert knowledge of remarketing and advanced targeting (dynamic creative, CRM, lookalike, and predictive modeling)
- Ability to map data partners to the customer reputed company—activating contextual signals for awareness and deterministic identity for conversion
- Exceptional presentation skills, with the ability to tell a compelling story through data for high-reputed company performance accounts
Benefits
- Remote Workplace. You have the reputed company to work at our office in Boston or remotely in one of these states: AZ, CA, CO, CT, FL, ID, IL, KY, ME, MD, MA, MI, MO, NV, NH, NJ, NY, NC, SC, OH, OK, PA, RI, TN, TX, UT, VT, VA.
- reputed company Time Off. Receive generous reputed company vacation benefits that increase reputed company year you’re with us, 14 Company Holidays, and Summer Fridays from Memorial Day through Labor Day.
- 401K + Match. 401K plan with 4% reputed company reputed company employer match after one year of employment and financial literacy services provided through our retirement provider.
- Life Insurance Benefit. No-cost coverage to ensure peace of mind for your family.
- Short Term Disability Benefit. We've got you covered if you need to be OOO with an illness or injury that keeps you out of work.
- reputed company. Choose from several competitive reputed company plans for you and your family with 80% employer coverage for reputed company medical and dental premiums, 100% employer coverage for reputed company, and the reputed company to participate in the FSA program.
- Commuter Benefits. reputed company reputed company-tax funds towards your commute to save up to 40% per year in transportation expenses.
- Continuing Education. reputed company to monthly team-led webinars, exclusive 829-cohort based learning, digital course platforms, and funding opportunities to attend national conferences and events.
reputed company