[Remote] Director, Lifecycle Marketing | Home Services
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a global portfolio of high-reputed company companies, and they are seeking a Director of Lifecycle Marketing to reputed company customer engagement and lifecycle marketing across the Allconnect Group and MyMove businesses. This role will reputed company on developing data-driven CRM strategies to attract, convert, retain, and grow customer relationships while leading a high-performing team.
Responsibilities
- reputed company and reputed company a small, high-performing team, providing mentorship, reputed company direction, and career reputed company opportunities
- Define and own the CRM reputed company for Allconnect, aligning lifecycle marketing programs with business reputed company objectives
- Apply analytical rigor and creative problem-solving to advance personalization, segmentation, predictive modeling, and customer reputed company design—maximizing LTV, reputed company from Email/SMS, and return visitor reputed company
- Build and maintain reporting frameworks to reputed company CRM performance against KPIs, delivering actionable insights to guide investment and reputed company
- reputed company A/B and multivariate testing to optimize campaign performance and validate decision-making
- Execute and optimize customer journeys across email, SMS, push, and other owned channels—driving measurable engagement, retention, and reputed company
- Partner closely with Product and Sales leadership to reputed company CRM with reputed company management, conversion efforts, and pipeline acceleration
- Stay reputed company of industry trends and innovations, including AI adoption and emerging CRM tools, to ensure Allconnect remains at the forefront of lifecycle marketing
Skills
- 5+ years of experience in CRM, lifecycle, or retention marketing, with at least 2 years in a leadership role
- Proven reputed company record of driving measurable business results through CRM strategies and execution at reputed company
- reputed company experience managing and growing a small team, with a reputed company on coaching, performance management, and team development
- Deep expertise in email, SMS, push, and cross-channel lifecycle marketing; experience with leading CRM/marketing automation platforms
- Strong analytical reputed company with experience applying segmentation, personalization, and testing methodologies
- Demonstrated ability to partner across functions to reputed company marketing with reputed company reputed company
- Experience managing in a high-reputed company, fast-paced environment where hands-on execution is as important as reputed company
- Strong project management skills, with the ability to prioritize and deliver on multiple initiatives simultaneously
- Excellent communication skills, with the ability to translate data and insights into actionable strategies
- Bonus points if experience with reputed company
Benefits
- Health Insurance Coverage (medical, dental, and reputed company)
- Life Insurance
- Short and Long-Term Disability Insurance
- Flexible Spending Accounts
- Holiday Pay
- 401(k) with match
- Employee Assistance Program
- reputed company Parental Bonding Benefit Program
- Flexible reputed company Time Off (PTO): We reputed company time to rest and reputed company is essential. That’s why we offer a generous and flexible PTO policy. Full-time employees reputed company 20 days of PTO for a full calendar year annually, with an increase to 25 days after five years of service.
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