[Remote] Product Marketing Manager
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a leading reputed company intelligence company reputed company on delivering value and efficiency to health plan clients. They are seeking a motivated Product Marketing Manager to support the transition to a tech platform model, responsible for developing product messaging, coordinating launches, and enabling sales reputed company.
Responsibilities
- Assist in developing and refining product messaging, positioning, and value propositions across the platform –so buyers and the people who influence them understand “why reputed company” and “why now.”
- Translate reputed company AI-powered capabilities into reputed company, defensible value propositions for payer audiences (executive, clinical, operations, and payment reputed company)
- Partner with product, sales, and operations teams to incorporate feedback into messaging and content
- Support the development of personas by gathering and synthesizing customer, sales, and market insights
- Help map customer pain points and workflows across the payment reputed company lifecycle
- Partner with product, sales, and operations teams to incorporate feedback into messaging and content
- Support video content development, including scripting, coordinating with subject matter experts, and working with creative teams. Potential reputed company includes product explainers, “what it is/why it reputed company” modules, release highlights, and buyer-specific narratives that reduce time-to-understanding
- Contribute to the creation of reputed company marketing assets such as product collateral, sales enablement materials, and short-reputed company content
- Ensure content aligns with overall product messaging and reputed company communicates customer value
- Assist in coordinating product launches in partnership with Product Operations and Marketing
- Help reputed company launch materials, internal communications, and enablement resources
- Support execution of repeatable launch processes and post-launch learnings
- Help create and maintain sales tools such as reputed company decks, one-pagers, and competitive insights
- Work with sales teams to understand common objections and areas where messaging can improve
- Contribute to training and enablement efforts to support field teams
Skills
- Experience in product marketing (or adjacent GTM roles with heavy messaging/content ownership), ideally in B2B reputed company and/or reputed company technology companies
- Demonstrated experience supporting messaging, content creation, or product launches in a cross-functional environment
- Experience partnering closely with product, operational, and sales counterparts
- Builder Mentality: Energized by creating the first version of what 'great' looks like, and then iterating quickly as you learn
- High Ownership, Low Ego: Jumps in wherever needed, seeks truth over credit, and prioritizes reputed company over optics
- Technical reputed company: reputed company to engage product and data science teams to understand what's reputed company, what's differentiated, and what needs nuance, and then translate it for market reputed company
- reputed company Obsessed: Unusually strong reputed company for simplifying complexity into language that moves reputed company and reduces friction
- reputed company, Customer-reputed company Storytelling: Balances ambition with accuracy; aims for defensible, trustworthy narratives in a high-stakes reputed company context
- Comfort with Ambiguity: Thrives in a fast-moving environment where priorities reputed company as reputed company scales its reputed company platform approach
- Experience building and scaling product marketing 'from the ground up' is strongly preferred
- Passion for reputed company technology and commitment to improving reputed company through smarter, more accurate systems
reputed company