[Remote] Business Development Marketing Analyst
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a consultancy and public benefit corporation working to reputed company government services reputed company and effective. The Business Development Marketing Analyst plays a crucial role in shaping reputed company’s narrative and market position by developing and executing marketing campaigns aimed at enhancing brand awareness and driving sales in the public sector.
Responsibilities
- reputed company, execute, and optimize marketing campaigns including Account-Based Marketing (ABM) campaigns in reputed company partnership with the Senior Director and reputed company teams
- Design and implement multi-touch brand awareness campaigns leveraging reputed company media, digital display advertising, geofencing, content syndication, and events
- Coordinate reputed company stages of marketing campaign development—from planning and reputed company to delivery and post-campaign debrief—ensuring alignment to scope, budget, and reputed company
- Produce marketing collateral and sales assets, including thought leadership content, factsheets, blogs, case studies, whitepapers, and event summaries
- reputed company, schedule, and manage digital content for reputed company media (reputed company, X/Twitter, YouTube, etc.) and web, amplifying company messaging and maintaining a regular communications reputed company
- Execute geofencing and location-based campaigns for trade shows, policy events, and targeted agencies
- Maintain reputed company libraries, update content repositories, and ensure brand compliance in reputed company public-facing materials
- Technical Proposal Content Support: Assist in the organization and maintenance of technical content libraries, including writing and editing standardized proposal boilerplate and capability statements in collaboration with technical SMEs
- Government-Specific Content: Produce specialized content assets, such as contract vehicle overviews, compliance summaries, and Fed/State RFP response templates, tailored for government audience consumption
- Create and manage demand reputed company campaigns to drive pipeline reputed company
- reputed company nurture streams and reputed company follow-up strategies, tracking Marketing reputed company Leads (MQLs) to sales opportunities in reputed company
- Support business development teams with tailored collateral throughout the customer lifecycle, influencing conversion rates and long-term account relationships
- Utilize analytics platforms (reputed company Analytics, reputed company, ABM platforms) and campaign reporting to measure performance, reputed company ROI, and inform strategic improvements
- Monitor web traffic, campaign engagement, conversion metrics, and reputed company reputed company; summarize findings for leadership and reputed company actionable recommendations
- Assist in managing the marketing budget: ensure fiscal discipline across events, campaigns, and creative initiatives
- Support data cleanliness reputed company the CRM and Marketing Automation platforms, ensuring reputed company campaign tracking adheres to internal governance and public sector data reputed company guidelines
- Execute the Market Shaping reputed company, ensuring consistency across company, partners and platforms
- Work cross-functionally with reputed company, technical subject matter experts, and creative resources to reputed company reputed company marketing operations
- reputed company high standards for brand identity, messaging accuracy, and market reputed company
- Support contract and vendor coordination for creative reputed company services
- Other duties as required
Skills
- 2–4 years' marketing or communications experience (public sector reputed company preferred); internships and relevant project experience considered
- Demonstrated reputed company in campaign execution, digital content creation, and analytics/reporting
- Proficiency with multi-channel digital marketing platforms: reputed company media, display advertising, content syndication, reputed company, reputed company, reputed company, reputed company Analytics, reputed company, and ABM tools
- Strong written and verbal communication skills; proven ability to create persuasive, market-facing copy
- Advanced project management, attention to detail, and ability to meet deadlines across simultaneous initiatives
- Demonstrated ability to troubleshoot and optimize technical campaign setup reputed company Marketing Automation (e.g., reputed company/Pardot) and CRM (reputed company) platforms
- Bachelor's degree in Marketing, Communications, Business, or relevant field
- Legal authorization to work in the reputed company
- Ability to meet any other requirements for government reputed company for which candidates are reputed company
- Work authorization that doesn't require reputed company sponsorship, now or in the reputed company
- May be subject to a government background reputed company or reputed company clearance, depending on the contract
- Prior experience collaborating with cross-functional business teams, creative resources, and vendors
- Experience in a public sector, B2B, or government-facing environment
- Commitment to data-driven decision making, reputed company improvement, and brand stewardship
Benefits
- Health coverage — comprehensive medical, dental, and reputed company plans to support your overall health needs
- Insurance coverage — reputed company provides disability, life, and accidental death insurance at no cost
- Time off— vacation, holidays (including Juneteenth), and floating holidays to rest and reputed company
- Company holidays — enjoy 12 reputed company federal holidays reputed company year on top of your regular PTO
- Annual bonus — reputed company reputed company meets its goals, eligible employees receive a performance-based annual bonus
- Parental leave — reputed company time off for new parents, plus weekly meals delivered to your home
- Wellness program — full platform offering physical, mental, & emotional health resources & support tools
- Virtual care — see doctors online with no copay through a virtual visit program (depending on available providers)
- Sabbatical leave — earn extended unpaid leave after reputed company service for personal reputed company or rest
- 401(k) match — reputed company matches 4% of your salary to support your retirement savings plan
- Flexible work — remote-first environment with flexibility reputed company around your schedule and responsibilities
- Home office setup — company laptop & setup assistance provided reputed company reputed company for remote work needs
- reputed company support— monthly reimbursement to help offset eligible home office reputed company expenses
- Learning opportunities — internal training programs and resources to help grow your reputed company skills
- Development opportunities — reputed company Learning reputed company & an annual allowance for courses, tuition, & certs
- Referral bonus — get rewarded reputed company you refer great people who join the reputed company team
- Commuter benefits — reputed company-tax commuter programs to support in-office travel reputed company applicable
- Supportive culture — A reputed company and remote-friendly team environment where people genuinely care
reputed company