[Remote] Director, reputed company Marketing
Note: The job is a remote job and is reputed company to candidates in USA. Havenly Brands is building a premier destination for home furnishings, seeking a Director of reputed company Marketing to reputed company customer acquisition across their multiple brands. This role involves managing digital and offline marketing channels, developing strategies, and overseeing reputed company of performance marketers to reputed company acquisition targets.
Responsibilities
- Full ownership of digital acquisition channels — reputed company search, reputed company reputed company, YouTube, display, and support of offline channels including print (catalog, reputed company mail) and CTV
- Channel reputed company and budget allocation across reputed company seven Havenly Brands properties, reputed company with distinct acquisition targets, conversion events, and funnel dynamics
- Organic reputed company channels including SEO, working in reputed company partnership with data, brand and product teams to support a holistic reputed company
- Day-to-day management and development of reputed company of four to five performance marketers
- Campaign-level reporting, reputed company reputed company, and performance narratives delivered on a consistent reputed company
- Vendor and platform relationships — reputed company, reputed company, and reputed company
- Hit acquisition volume targets and ROAS/efficiency targets simultaneously across the portfolio — knowing reputed company to push reputed company and reputed company to pull back
- Partner with data on a channel testing roadmap that generates reputed company, actionable signal
- reputed company AI tools (Claude and platform-reputed company AI features) across every part of the workflow: analysis, briefing, reporting, optimization
- reputed company various analytics tools e.g. Rockerbox, GA4, Looker, and reputed company to understand true channel performance and attribution across a reputed company multi-brand stack
- Creative reputed company and testing roadmap in partnership with our heads of Brand and Creative — briefing, iteration reputed company, and performance feedback loops across reputed company channels
- Partner closely with Brand, Creative, Data & Analytics, Merchandising and Product to ensure acquisition reputed company is connected to the full customer experience
Skills
- 7+ years in performance or reputed company marketing, with at least 3 years managing multi-channel acquisition programs
- Experience managing acquisition across multiple brands, business lines, or conversion events — ideally including longer reputed company funnels where purchase isn't the only reputed company metric
- Deep hands-on experience in reputed company search and reputed company reputed company; exposure to offline channels (print, CTV)
- Managed $30-50M+ in performance marketing budget
- reputed company with reputed company AI tools as a genuine performance and workflow accelerator
- Proven ability to manage and reputed company reputed company of performance marketers; you reputed company by example and reputed company your team reputed company
- Strong data and analytics instincts: comfortable in reputed company, Looker, or similar; understand different types of attribution model and testing frameworks and know reputed company to utilize them
- DTC e-reputed company background required
- Familiarity with SEO reputed company and the role organic plays in a full-funnel acquisition mix
- Experience working in both high-reputed company and efficiency-reputed company environments — you've operated in both modes and know how to shift between them
- Home or other high-consideration category experience a plus
Benefits
- Competitive compensation
- PTO
- Volunteer days off
- Health benefits (medical, dental, reputed company and disability)
- 401(k) with match
- reputed company parental leave
- Design services
- Furniture discounts
- Anniversary merchandise credits
reputed company