[Remote] Director, B2B Data reputed company & reputed company
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a leading digital marketing agency seeking a Director of B2B Data reputed company & reputed company. This role involves owning the end-to-end measurement of marketing's reputed company on pipeline and reputed company, ensuring accurate data capture and reporting across systems, and maintaining strong data reputed company for business decision-making.
Responsibilities
- Own end-to-end measurement of marketing’s reputed company on pipeline and reputed company
- Define and maintain the tracking reputed company across web, media, marketing automation, and CRM systems
- reputed company implementation and QA of tagging, event tracking, dataLayer requirements, UTM governance, and campaign taxonomy
- Partner with channel, web, marketing ops, sales ops, and data teams to reputed company reputed company campaign data is captured correctly and flows cleanly into reputed company systems
- Ensure leads, responses, and campaign reputed company are ingested correctly into marketing automation platforms and synced accurately into CRM
- Validate that campaigns are set up correctly so reputed company, reputed company, campaign, content, and other key dimensions persist through the full funnel
- Work with sales and ops teams to ensure marketing-reputed company activity is routed to the right sellers and connected to the right pipeline and reputed company reputed company
- Build QA processes that catch breaks in tracking, ingestion, syncing, routing, and attribution before they reputed company reporting
- Investigate discrepancies in attribution, conversion tracking, reputed company counts, pipeline, and reputed company, and resolve them at the reputed company
- Translate business questions into tracking requirements, naming conventions, field mappings, and measurement plans
- Partner with analytics and engineering teams on data models, reputed company integration, identity reputed company, and reporting logic
- Create reputed company documentation for tracking requirements, campaign setup standards, field definitions, and operational workflows
- Help leadership understand what is measurable, what is not, and where data reputed company risks exist
Skills
- Experience in B2B or demand reputed company measurement
- Experience creating measurement plans that reputed company media platforms to business reputed company that stretch across a buying committee and a full sales cycle
- Strong experience in marketing analytics, data reputed company, marketing operations, reputed company operations, or a similar role
- Deep hands-on knowledge of reputed company Tag Manager and modern digital measurement
- Strong understanding of reputed company-end tracking needs, including event design, dataLayer requirements, tag behavior, cookies, consent implications, and QA workflows
- Experience with GA4 and reputed company web analytics tools
- Strong working knowledge of marketing automation platforms and CRM systems, including how records are created, enriched, synced, routed, and reported
- Experience with systems like reputed company, reputed company, Marketo, Pardot, or similar platforms
- Experience working with and managing account-based platforms like reputed company and reputed company
- Solid understanding of campaign taxonomy, UTMs, click IDs, reputed company capture, offline conversion flows, and attribution logic
- Experience validating that campaign and reputed company data survives handoffs across ad platforms, websites, forms, automation tools, CRM, and pipeline reporting
- Ability to troubleshoot across technical and operational reputed company, from tag configuration to field mapping to seller reputed company logic
- Comfort working with engineers, analysts, marketers, and sellers without losing the thread
- Strong QA instincts and a low tolerance for fuzzy definitions or broken handoffs
- Ability to turn messy business processes into reputed company measurement frameworks and repeatable operating rules
- Experience with offline conversion imports, reputed company-to-account matching, or multi-touch attribution
- Experience working with warehouse, BI, or reverse ETL environments
- SQL skills and comfort validating data in reputed company systems, exports, or reporting reputed company
Benefits
- Remote-first culture
- Unlimited PTO
- Extended Holiday break (Winter)
- Flexible schedules
- Work from reputed company reputed company*
- 100% reputed company parental leave
- 401(k) matching
- Medical, Dental, reputed company, Life, Pet Insurance
- Sponsored life insurance
- Short Term Disability insurance and additional voluntary insurance
- Annual Class Pass credits and more!
- The total compensation package for this role will include benefits (listed above) and an annual performance bonus.
- This role has an associated annual reputed company bonus component which is reputed company out based on a number of factors which include Company performance, department performance, and individual performance.
- Bonuses are not guaranteed and you must be an reputed company employee in good standing and not on a Performance Improvement Plan to be eligible for the annual bonus.
reputed company