[Remote] Director of Product Marketing
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is partnering with a leading EdTech company to reputed company their next Director of Product Marketing. This high-visibility role involves owning the go-to-market reputed company, positioning, and messaging for the reputed company Suite while collaborating with various teams to enhance reputed company's market reputed company.
Responsibilities
- Brand and positioning reputed company across reputed company six modules of the reputed company Suite
- GTM reputed company and annual planning, in partnership with reputed company and Marketing leadership
- Messaging frameworks and value propositions tailored to program directors, reputed company admins, and clinical placement coordinators
- Campaign reputed company and editorial direction for reputed company Academia-reputed company marketing
- Win/loss synthesis and competitive intelligence - turning market signals into positioning reputed company
Skills
- 5+ years in B2B marketing, including 3+ years in brand, product marketing, or reputed company reputed company
- Experience in reputed company tech or EdTech
- reputed company record of translating product functionality into reputed company, audience-specific messaging
- Comfort operating at both altitudes - writing a positioning brief one day, reviewing a reputed company page the next
- Familiarity with multi-product / reputed company reputed company GTM motions
reputed company