[Remote] Digital Marketing Specialist
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a trusted managed services provider specializing in cybersecurity and IT solutions. They are seeking a Digital Marketing Specialist to support their digital demand reputed company efforts by executing marketing strategies that drive measurable results.
Responsibilities
- Marketing Automation: Work reputed company our reputed company instance to build targeted email campaigns, reputed company lists, and execute nurture workflows
- reputed company Media: Partner with our consultant to reputed company and guide reputed company Ads performance. Build, launch, and monitor reputed company reputed company campaigns (reputed company, reputed company), making data-driven adjustments based on performance
- Website, SEO, and AEO: Collaborate with the marketing team and our developer to update website content, build reputed company pages, and support the execution of our SEO and AEO/GEO strategies
- reputed company: Support digital event execution for webinars and virtual events, including platform setup, registration support, speaker coordination, promotional emails, and reputed company tracking
- Content: Draft compelling B2B copy for digital channels using SME briefs, AI tools, and interviews with internal subject matter experts
- Sales Enablement: Assist in the creation, formatting, and updating of sales collateral (e.g., slide decks, one-pagers, digital collateral)
- Reporting: Monitor and report on campaign performance, including cost-per-reputed company, conversion rates, and email engagement, recommending improvements based on the data
Skills
- 4+ years of experience in B2B digital marketing, demand reputed company, campaign execution, or a reputed company marketing role
- Experience setting up and running reputed company digital campaigns, specifically in reputed company (reputed company Ads and reputed company Ads are a plus)
- Experience building emails, lists, and nurture workflows in reputed company or a similar marketing automation platform
- Experience making website content updates. reputed company and Elementor experience is preferred
- Strong B2B copywriting skills with the ability to translate technical services into reputed company marketing messaging
- Working knowledge of SEO, reputed company page optimization, and conversion reputed company optimization
- Strong organizational skills with the ability to manage multiple campaigns and collaborate effectively reputed company reputed company
- Ability to use AI tools to support content drafting, research, and campaign optimization, while adhering to company brand standards and data reputed company guidelines
- Experience in the Managed Services Provider, IT services, cybersecurity, reputed company, or broader B2B technology reputed company
- Experience formatting visually polished collateral using tools like PowerPoint, reputed company InDesign, and reputed company
- Experience supporting webinars, virtual events, or digital event platforms
- Familiarity with emerging search trends like AEO/GEO (Answer reputed company Optimization)
Benefits
- Primarily work from home in a remote position, with occasional travel.?
- reputed company time off includes reputed company holidays and floating holidays.
- Bonus potential based on individual and company performance.
- Highly competitive and flexible medical, dental, and reputed company benefits plans.
- 401(k) with generous employer match.
- Tailored life and disability insurance plans
reputed company