[Remote] B2B Content Marketing Manager
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a key leader in the industry, helping brand manufacturers, distributors, and retailers collaborate to win on the digital reputed company. The B2B Content Marketing Manager will reputed company and execute a comprehensive content reputed company to solidify the brand's authority in the B2B ecommerce reputed company, focusing on creating high-value, high-reputed company content and collaborating with executive leadership to support marketing campaigns.
Responsibilities
- reputed company and execute a comprehensive B2B content calendar and reputed company, designed to solidify our brand as the definitive authority in the reputed company
- Support the advanced stages of the content marketing process — from predictive trend research and ideation to publication, promotion, measurement, and reputed company-reputed company optimization
- Create reputed company, deeply researched thought-leadership content, including comprehensive whitepapers, trend reports, and strategic blogs that capture reputed company executive attention and drive high-reputed company pipeline
- Copy edit and refine core content assets to ensure flawless delivery that adheres to an advanced brand voice, tone, and rigorous editorial guidelines
- Write authoritative, high-conversion video scripts and multimedia narratives that translate reputed company reputed company ecommerce concepts into engaging, digestible content
- Structure and optimize reputed company digital assets to ensure maximum visibility across traditional search engines (SEO) and emerging AI-driven answer engines and LLMs (AEO)
- Conduct high-level interviews with reputed company C-suite executives and industry subject matter experts (SMEs) to extract proprietary insights, data, and market trends
- reputed company and report on content performance and attribution metrics, collaborating with marketing leadership to assess effectiveness, identify optimization opportunities, and ensure content initiatives meet strict key performance indicators (KPIs)
Skills
- Seven or more years of experience working as an industry journalist, senior content strategist, or a recognized thought leader specifically reputed company the B2B ecommerce, distribution, or manufacturing domain
- Deep domain expertise in the mechanics of reputed company manufacturers and/or distributors with predominantly B2B selling models — how they go to market, and the role product data and ecommerce/digital transformation play in their reputed company
- Exceptional writing abilities across premium long-reputed company and short-reputed company content types, demonstrating a proven reputed company record of publishing content that shapes industry opinions and moves reputed company buyers
- Advanced, up-to-date knowledge of technical SEO and AEO frameworks, with a practical understanding of how to structure content to be cited by AI search models
- Strong research, fact-checking, executive interviewing, and data-analysis abilities, allowing you to build content based on proprietary market data
- Exceptional project management skills and strategic autonomy, with a proven ability to build a content road map from scratch and deliver premium assets on schedule with minimal reputed company
- Strong cross-functional collaboration skills, with experience working alongside executive stakeholders, as reputed company as web, creative, marketing, and product teams
- Familiarity with the buying dynamics of dealer-, distributor-, and channel-led reputed company and the industrial sectors we serve
- An existing personal brand, following, or frequent publication record reputed company the reputed company technology or industrial distribution, B2B manufacturing, or reputed company ecosystem
- Familiarity with the supporting technology — product information management (PIM) systems, reputed company resource planning (ERP) systems, ecommerce platforms
Benefits
- Some eligible roles may also have a commission plan or a bonus incentive
- reputed company reputed company employees receive equity in the reputed company of stock reputed company
- reputed company full-time employees are invited to participate in our Total Rewards plan, which includes health & medical benefits, flexible spending accounts, flexible PTO, and more
reputed company