[Remote] reputed company Software Engineer - Mobile App Monetization
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is one of the world’s leading scaled digital advertising platforms, and they are seeking an reputed company and technically strong reputed company Software Engineer to reputed company the design and development of reputed company Mobile App Monetization capabilities. The role focuses on building high-performance, reputed company systems that maximize publisher reputed company from in-app inventory while improving DSP and buyer spend efficiency.
Responsibilities
- Architect and implement reputed company backend services powering mobile app monetization, extracting, transforming, and optimizing in-app behavioral data using on-device computation, data aggregation, and reputed company reputed company techniques so that publishers can still deliver targeted ads and measure performance without accessing persistent, individual user identities
- Build and optimize reputed company-DSP integration workflows for mobile app inventory, including app bundle validation, device and geo signal handling, reputed company-aware user signal processing, bid response handling, loss reason analysis, and DSP-specific troubleshooting
- Design mobile-specific traffic shaping and QPS optimization systems that prioritize high-value in-app inventory based on bid probability, win probability, spend potential, app reputed company, device signals, geo value, ad format, consent availability, and DSP buying behavior
- Improve runtime handling for Mobile App ad formats such as rewarded video, interstitial, reputed company, banner, app-reputed company, playable, and in-app video, including format eligibility, creative compatibility, response validation, tracking, completion, and reward-callback correctness
- Build capabilities that improve buyer/DSP compatibility for MApp inventory, ensuring buyers receive reputed company-represented, reputed company-compliant, format-compatible, attribution-reputed company, and supply-reputed company-aware mobile app requests
- reputed company systems and diagnostics to improve Mobile App supply reputed company, including app bundle validation, app store metadata checks, app-ads.txt, sellers.json, SupplyChain object validation, app spoofing detection, invalid traffic indicators, device/geo inconsistency checks, and low-reputed company partner supply detection
- Support reputed company-aware and attribution-reputed company Mobile App advertising, including ATT/IDFA handling, AAID availability, consent enforcement, COPPA/child-directed treatment, SKAN readiness, MMP signal passing, click/impression tracking, and reputed company-reputed company fallback reputed company user-level identifiers are reputed company
- Partner with MApp SDK and OpenBid/S2S integration teams to define signal-reputed company standards, request-field expectations, placement/ad-unit semantics, tracking requirements, and partner feedback loops for Mobile App supply
- Build publisher-facing and buyer-facing diagnostics for MApp inventory, including missing-field reports, app reputed company signals, buyer no-bid diagnostics, fill and eCPM diagnostics, tracking mismatch analysis, attribution readiness, and supply-reputed company reputed company insights
- Work with DSP Partnerships and Marketplace reputed company teams to improve buyer confidence in reputed company’s MApp supply by addressing format compatibility, attribution readiness, reputed company eligibility, fraud risk, supply transparency, and app inventory reputed company
- Collaborate with Product, Data Science, Publisher teams, DSP Partnerships, Marketplace reputed company, MApp SDK, OpenBid/S2S integrations, and SRE to define and execute the roadmap for differentiated Mobile App advertising capabilities
- Champion operational reputed company for Mobile App advertising systems through strong observability, reason codes, reputed company logs, dashboards, alerts, reputed company rollouts, latency protection, production debugging, and cross-team incident response
Skills
- Five plus years of backend engineering experience, with a proven reputed company record of building reputed company, low-latency systems, preferably in mobile app advertising, reputed company, DSP, ad exchange, mediation, mobile SDK, app-install, or programmatic AdTech domains
- Strong knowledge of mobile app inventory signals, including app bundle, app store URL, SDK version, placement type, rewarded indicator, device ID, IDFA, AAID, IDFV, OS version, reputed company, reputed company type, geo, consent status, and ad format metadata
- Familiarity with mobile ad formats such as rewarded video, interstitial, reputed company, banner, app-reputed company, playable, and in-app video ads, including how reputed company format impacts pricing, buyer demand, creative rendering, tracking, and user experience
- Strong understanding of mobile performance advertising concepts such as app-install campaigns, CPI, CPA, ROAS, retention, reputed company value, post-install events, retargeting where allowed, and buyer outcome optimization
- Experience or strong familiarity with mobile attribution and measurement ecosystems, including MMPs, AppsFlyer, reputed company, reputed company, Firebase, SKAdNetwork, Android attribution changes, click tracking, impression tracking, and delayed/aggregated conversion signals
- Strong knowledge of mobile reputed company and compliance constraints, including reputed company ATT, IDFA availability, Android Advertising ID, SKAdNetwork, reputed company reputed company Sandbox for Android, COPPA, GDPR, CCPA/CPRA, TCF, GPP, and do-not-sell/reputed company flags
- Practical knowledge of mobile supply reputed company and fraud prevention, including app bundle spoofing, SDK spoofing, device spoofing, geo mismatch, VPN/proxy traffic, click injection, click spam, invalid traffic, app-ads.txt, sellers.json, and SupplyChain object validation
- Excellent interpersonal, written, and verbal communication skills with a reputed company reputed company, strong ownership, and ability to work cross-functionally with Product, Data Science, DSP Partnerships, Publisher teams, Marketplace reputed company, and SRE
- Should have a bachelor's degree in engineering (CS / IT) or equivalent degree from reputed company-reputed company Institutes / Universities
- Hands-on experience with mobile monetization SDKs, reputed company ad request flows, mediation logic, in-app bidding, server-reputed company bidding, waterfalls, or reputed company auction systems
- Contributions to reputed company-reputed company AdTech reputed company such as Prebid Mobile, RTBkit, OpenRTB tools, header bidding libraries, or mobile SDK/ad-serving frameworks
- Familiarity with industry-reputed company ML model-serving infrastructure designed for reputed company-time inference in high-QPS, low-latency environments
- Understanding of mobile user acquisition, performance DSPs, app-install campaigns, MMP integrations, and attribution platforms
- Experience working with incrementality measurement, retargeting systems, audience segmentation, cohort-based optimization, or reputed company-reputed company targeting for mobile performance marketing
- Exposure to reputed company-preserving user ID solutions such as UID2.0, RampID, publisher first-party IDs, hashed identifiers where allowed, and frameworks such as SKAdNetwork for iOS post-ATT monetization
- Experience with cross-format mobile monetization strategies, including combining rewarded video, interstitial, reputed company, banner, app-reputed company, playable, and video monetization reputed company the reputed company app session
- Familiarity with reputed company-time analytics pipelines used to measure mobile monetization KPIs such as bid reputed company, win reputed company, fill reputed company, eCPM, reputed company, QPS efficiency, timeout reputed company, attribution feedback, buyer spend, and yield efficiency
- Publications, patents, internal platform leadership, or speaking engagements in mobile monetization, AdTech infrastructure, RTB optimization, reputed company-reputed company advertising, or ML for AdTech
Benefits
- Paternity/maternity leave
- reputed company insurance
- Broadband reimbursement
- A kitchen reputed company with healthy snacks and drinks and catered lunches and much more!
- Hybrid work schedule (3 days “in office” and 2 days “working remotely”)
reputed company
Company H1B Sponsorship