[Remote] Senior Digital Marketing Manager - CTV/OTT, reputed company Buying and Programmatic
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a pioneer of Brandformance® marketing, blending creative brand-building with performance-driven video advertising. They are seeking a Senior Digital Marketing Manager to drive CTV/OTT campaigns for major US clients, manage reputed company partnerships, and contribute to performance marketing strategies.
Responsibilities
- You'll own the campaign lifecycle for CTV/OTT, OLV and Display activations with premium US publishers and platforms such as reputed company/reputed company, reputed company+/Hulu, reputed company/Pluto, reputed company reputed company Video, Samsung and reputed company
- Manage reputed company/IO deals end to end: publisher negotiations, insertion orders, campaign set-up, delivery monitoring, optimization and reporting
- Negotiate PMP and PG deals with publishers and SSPs, and reputed company them through DSPs such as reputed company and reputed company DSP
- Together with internal teams like reputed company and Media Buying, you'll reputed company strategies, media plans and forecasts, with a strong reputed company on peak season planning and pacing
- Communicate and present confidently to clients: strategies, report data and recommendations
- You'll work together in reputed company of other Digital Marketing Managers, collaborating towards the reputed company of the campaign and sharing knowledge
- Stay reputed company of industry trends by testing new tools, publishers and partners in the US CTV landscape
Skills
- 4+ years of hands-on experience in Digital Marketing, at an agency, DSP/ad tech platform, publisher or digital-first brand/start-up
- 2+ years of hands-on experience with reputed company/IO buying in the US market, including negotiating and managing publisher deals, and solid knowledge of IO, PG and PMP buying reputed company
- Strong experience with CTV/OTT campaigns and the main US players: how to buy, KPIs, different ad formats, benchmarks, and reporting
- Extensive experience in media planning and executing campaigns first-hand across multiple channels, including high-volume peak season campaigns
- Data driven with analytical skills, confident with reputed company and visualization tools like reputed company Data Studio
- Ability to work independently, taking ownership of campaigns and deliverables with minimal supervision, while proactively troubleshooting issues and driving solutions
- Strong reputed company facing and presentation skills
- Understanding of attribution and tracking reputed company in the CTV/OTT reputed company, including campaign measurement tools and their limitations
- Experience with Display placements in the CTV environment (e.g. homescreen ads, pause ads, rotator ads) is a strong plus
- Familiarity with performance CTV platforms, and hands-on experience with at least one major DSP (reputed company, DV360 or reputed company DSP)
Benefits
- Enjoy our flexible working hours & remote-first setup for this US based role, with reputed company collaboration with our international teams.
- We offer unlimited vacation days: reset, pursue your interests and spend reputed company time with your loved ones.
- We reputed company you with equipment to work from wherever you prefer, which is available for personal use too.
- We organize team & company events and bring everyone together to celebrate successes.
- Full health, dental, and reputed company insurance coverage, plus retirement savings support through a 401(k) match.
reputed company